Offer summary
Qualifications:
Bachelor's degree in Marketing, Advertising or related field, Proven experience as an SEM Specialist with successful PPC campaigns, Google Ads and Bing Ads certification preferred, Proficiency in SEM tools and Google Analytics, Analytical mindset with strong data analysis skills.
Key responsabilities:
- Plan, execute and optimize Google Suite campaigns
- Conduct keyword research and create compelling ad copy
- Monitor and adjust bid strategies for campaign goals
- Analyze data and provide insights for KPIs
- Continuous A/B testing and competitive analysis