Marketing Copywriter

Overview:

If you’re looking for a high-energy, inclusive atmosphere and a company that understands the importance of work/life balance, Commonwealth is your match! From generous bonus and 401(k) programs to tuition reimbursement and flexible work schedules, Commonwealth is focused on helping its employees thrive in an environment suited to their needs. On top of all that, the Marketing department offers a hybrid work schedule, so you’ll be able to work from home for part of the week!

We’re looking for a marketing copywriter, preferably with product marketing and financial services experience, to join our ranks. The ideal candidate will have exceptional writing skills, with a blend of strategic and conceptual thinking, and play a crucial role in crafting compelling narratives and messaging that effectively communicates the value of our products to our target audience. This role collaborates closely with cross-functional teams, including product strategy, designers, and project managers to develop creative, emotive content that drives awareness, interest, and adoption of our products.

Key Responsibilities

•  Writes persuasive high-level copy, with demonstrative ability to engage prospects and customers about the power and value of the firm’s products and services through creative, compelling storytelling.
• Partners with designers to develop engaging video scripts and marketing collateral.
• Understands the differences of prospect and customer personas and can tailor messaging to engage target audience based on their unique situations, meeting them where they are on their journey.
• Collaborates with subject matter experts and cross-functional team members to gather information and insights for content development.
• Researches financial topics, market trends, and industry updates to ensure content is forward-thinking, educational, and credible.
• Works closely with marketing, compliance, and other teams to ensure content aligns with brand messaging and regulatory guidelines.
• Demonstrates, over time, intimate familiarity with the firm’s offering, to fluently craft appropriate messaging.

Core Strengths and Skills

• Exceptional conceptual storytelling skills for multiple platforms (web, landing pages, email, social, video).
• Creative thinker who brings original ideas to the conversation and scoffs at the notion that “we’ve always done it this way.”
• Demonstrates an eye toward what is engaging, fun, and modern—the ability to know what makes great content that resonates with target audience.
• Ability to manage multiple writing assignments and work quickly and accurately in a fast-paced, deadline-driven creative environment. Must be highly proactive and possess effective time management and communication skills.
• Keen product mindset, excellent research skills, and the ability to synthesize complex information.
• Strong understanding of financial markets, investment strategies, and industry regulations.
• Strong people skills—this position requires interactions with numerous internal stakeholders at all levels to effectively deliver on product marketing strategy.
• Experience using Workfront, or similar project management software.
• Bachelor’s degree in Finance, Journalism, English, Communications, or related field.

Have we piqued your curiosity? Can you see yourself thriving in this opportunity? 

Picture Yourself Here 

At Commonwealth, we believe in a better world. We hold ourselves and each other to higher standards. We take care of one another. That’s why we invest in you—we encourage employee growth both in your career and education; we are building out a robust diversity, equity, and inclusion program; we offer incredible health care benefits; and we find plenty of occasions to celebrate. What’s not to love? 

We are always striving to be better, and we are looking for employees who share that same mindset. Better people, better coworkers, better leaders, better creators. Bring your best work and your full self to the table, and we will do the same. Together, we can build a better future for our advisors, their clients, our company, and you. 

About Commonwealth 

Commonwealth Financial Network, Member FINRA/SIPC, a Registered Investment Adviser, provides a suite of business solutions that empowers more than 2,000 independent financial advisors nationwide. Privately held since 1979, the firm has headquarters in Waltham, Massachusetts; San Diego, California and a new office opening soon in greater Cincinnati, Ohio. 

Turning our advisors into raving fans starts by doing the same for our employees. We foster an environment of excellence, growth, rewards, and fun in equal measure, which has earned us 44 Best Place to Work awards.   

The Fine Print 

We care about your online safety as a prospective employee and encourage you to exercise caution when responding to job postings online. Commonwealth will never ask potential hiring candidates to pay or transfer funds as a precondition of interviews or employment, nor will we authorize recruiters or agents to do so on our behalf.  

Commonwealth is an equal opportunity employer, making intentional efforts to source talent from all backgrounds.