Product Marketing Manager

G-P's automated, AI-enabled global employment platform, designed by our technical teams and powered by our worldwide HR experts, enables our customers to hire, onboard, and manage the best talent they can find, anywhere in the world. As the global employment technology leader, we simplify global business by allowing companies to grow to new countries and test new markets compliantly, without the hassle of setting up branch offices or subsidiaries.

With diverse teams all around the world, our people are the heartbeat of the company, and the reason GP's is a fun and inclusive place to work. We encourage and support personal growth and career development, trust our team members with the autonomy to do their best work, and believe in recognition for a job well done. Join our collaborative work environment where you can make a real impact and love the work you are doing!

We’re looking for a Product Marketing Manager who thrives in a fast-paced environment and can make decisions autonomously. We are looking for team members who are ready to grow with us, as we accelerate growth for our customers around the world. Our culture is renowned, and our goal is to build and sustain it!

What You’ll Do

• You’ll be part of a team that sits at the intersection of marketing, product, sales, operations, and the market.
• Develop clear value propositions, positioning, messaging, pricing, and packaging to support new and ongoing product launches.
• Create go-to-market plans, customer segmentation, and marketing programs for new products, features, services, and add-ons.
• You will create and orchestrate processes involving multiple stakeholders across the organization to ensure product communications are timely and effective
• Collaborate with product, engineering, and user experience teams in the development of the product roadmap to establish competitive differentiation in our products and maximize revenue opportunities.
• Work with customer marketing to educate our customers to drive feature adoption.
• Ensure marketing assets include up-to-date product images and product messaging.
• Capture the voice of the customer by conducting surveys and interviews that identify the industry challenges so that you can feed them into the product planning cycle.

What We’re Looking For

• Bachelor’s Degree or equivalent
• Minimum 4 years of B2B marketing, B2B SaaS product marketing focus is a must.
• Experience working in a SaaS software company. Experience in Fintech is a plus
• A deep understanding of messaging, product marketing, and product management.
• Solid qualitative and quantitative analytical skills - the more that you can inform your thinking with data the better.
• Comfortable presenting both internally and externally to promote the story of our product.
• Outstanding listening, communication (both verbal and written), and interpersonal skills.
• Someone with a charismatic and engaging personality, who knows how to get stuff done!
• An entrepreneurial spirit, passionate about what you do, enthusiastic, self-motivated with a strong work ethic.

We will consider for employment all qualified applicants who meet the inherent requirements for the position. Please note that background checks are required, and this may include criminal record checks. 

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