Senior Content Marketing Specialist (Equity-Based) at SOULCHI

Position: Senior Content Marketing Specialist
Location: Remote
Category: Flexible, Part-time (15 hours) to Full-time (40 hours)
Reports to: Chief Marketing Officer
Compensation: Fair Market Value, Equity-Based Compensation Model

Welcome to the forefront of transformational change. At SOULCHI, we are driven by a vision that blends virtues-based leadership, conscious growth, and a commitment to the United Nations Sustainable Development Goals. As an equity-based startup team member, you're not just joining a team; you're embarking on a journey to shape a more harmonious and sustainable world. We believe that true progress stems from the fusion of innovation and values, and that's exactly what you'll find here – a dynamic environment where your talents will thrive, your ideas will flourish, and your impact will resonate far beyond. Join us in rewriting the narrative of leadership and making a lasting difference that echoes through generations.

Role Overview:

As the Senior Content Marketing Specialist, you will be responsible for developing and executing content marketing strategies that elevate SOULCHI’s brand, engage our target audience, and drive customer acquisition and retention. This role requires a strategic thinker with excellent writing and editorial skills, a deep understanding of content marketing principles, and a proven track record of creating high-quality content.

Responsibilities:

Content Strategy Development:

• Develop and implement a comprehensive content marketing strategy that aligns with SOULCHI’s brand and business objectives.
• Conduct audience research to identify content needs and preferences.
• Stay updated on industry trends and best practices to ensure content is relevant and engaging.

Content Creation and Management:

• Write, edit, and produce high-quality content, including blog posts, articles, whitepapers, case studies, eBooks, social media posts, and email newsletters.
• Collaborate with the design team to create visually appealing content, including infographics, videos, and other multimedia assets.
• Ensure all content is optimized for SEO and aligns with brand guidelines.

Editorial Calendar and Workflow Management:

• Develop and maintain an editorial calendar to ensure a consistent flow of content.
• Manage the content production process, from ideation to publication, ensuring deadlines are met.
• Coordinate with internal teams and external contributors to gather input and approvals.

Content Distribution and Promotion:

• Implement content distribution strategies to maximize reach and engagement.
• Promote content through various channels, including social media, email marketing, and partnerships.
• Monitor and analyze the performance of content to identify opportunities for improvement.

Performance Analysis and Reporting:

• Track key metrics to measure the effectiveness of content marketing efforts.
• Generate regular reports with insights and recommendations for optimizing content strategy.
• Use data-driven approaches to refine and improve content marketing tactics.

Collaboration and Innovation:

• Work closely with the marketing team to ensure content aligns with overall marketing campaigns and goals.
• Lead brainstorming sessions to generate innovative content ideas.
• Provide guidance and mentorship to junior content creators.

Qualifications:

• (Preferred but not required) Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
• 5 years or more experience in content marketing, copywriting, or a related field.
• Exceptional writing, editing, and proofreading skills.
• Proven track record of developing and executing successful content marketing strategies.
• Strong understanding of SEO and content optimization techniques.
• Proficiency with content management systems (CMS) and marketing tools (e.g., WordPress, HubSpot, Google Analytics).
• Excellent project management and organizational skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong analytical skills and the ability to interpret data to inform content decisions.
• Experience in the health and wellness industry is a plus.

Equity-Based Compensation Opportunity:

As part of the SOULCHI team, you'll take part in our equity-based compensation model, aligning your success with the success of our business. After much research we have found the fairest equity model for a startup. We use the Slicing Pie model. First phase is equity-based only, which we are currently in. Equity calculations move dynamically based on your fair market rate and actual number of hours worked. In the second phase, which happens at the break-even point, the equity freezes at each member's current earned percentage and compensation switches to salary + benefits. Your equity percentage gets paid out annually as part of the profit sharing. This is more than a job; it's an opportunity to own a piece of the future.

We request you only apply for this position if you believe an equity-based model is the perfect fit for you. A more detailed explanation from the professor who created the model can be found here:

We understand the importance of work-life balance and recognize that each individual has unique scheduling needs. As such, we offer flexibility in working hours for the Senior Content Marketing Specialist role, with the opportunity to work anywhere between 15 to 40 hours per week, depending on the candidate's availability and suitability for the role.

Thank you for considering SOULCHI as your future employer.

How to Apply: To apply, please submit your resume and a cover letter detailing your alignment with our mission and the value you can bring to our team. Join our passionate team and be part of a transformative journey to spread virtues, create social impact, and contribute to a more loving and peaceful world. Together, we can harness the power of technology to bring the truth of oneness to the center of societies worldwide.