Sr Graphic Designer

About Trafilea

Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.

Marketing@Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.

• Our intimate apparel Brands: Shapermint, Truekind and Shapermint Essentials,
• Our beauty Brands: Revel Beauty and Spa Dr.
• Our content and subscription Brand: The BodCon.
  

We are looking for a Sr Graphic Designer to collaborate with the design team to enhance the quality of visual assets across all channels and elevate the capabilities of the team in terms of production, improving quality, and reporting findings.

You will be responsible for working on branding campaigns, special events, and creating assets for various channels, including stores and other promotional platforms. Through your expertise and creativity, you will contribute to delivering visually compelling and impactful designs that resonate with our target audience and strengthen our brand presence.

Your dedication to excellence and continuous improvement will play a vital role in elevating the overall design standards and achieving our organization's goals.

Expected outcomes & responsibilities

• Enhance all design projects, overseeing them from conceptualization to final delivery.
• Collaborate on a diverse range of design assets, including E-mails, store banners, social media content, landing pages, packaging, and more.
• Meticulously attend to details and strive for perfection.
• Utilize graphic design software to refine images, fonts, and layouts.
• Apply problem-solving skills and a comprehensive set of design solutions to collaborate effectively with the creative team across various media platforms.
• Generate innovative ideas to convey concepts and promote products/services effectively.
• Optimize user experience in digital products, prioritizing ease of use and functionality.
• Ensure brand consistency across all marketing projects.
• Maintain open communication with marketing and design teams to meet project deadlines.
• Stay current with industry advancements and utilize the latest tools and techniques.
• Identify the need for guidelines, concepts, or any other relevant information essential for the development of successful graphic proposals.
• Create assets while adhering to established creative and brand guidelines.