Offer summary
Qualifications:
Master's degree in marketing or related field, X+ years of experience in digital marketing, Strong understanding of digital marketing channels, Proficient in marketing automation tools, Excellent analytical skills and experience with web analytics tools.
Key responsabilities:
- Develop and execute marketing strategies aligned with business goals
- Measure and report on campaign performance, assess against ROI and KPIs
- Conduct market research to identify new opportunities and improve performance
- Collaborate with cross-functional teams to produce engaging content and optimize user experience
- Stay updated with emerging digital marketing trends and technologies