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Social Media Specialist

Remote:

Full Remote

Contract:

Freelance

Experience:

Entry-level / graduate

Work from:

United States

Offer summary

Qualifications:

Completed 4 year degree. Background check required., Bachelor’s degree with at least 2 years of experience in consumer-facing social media marketing..

Key responsabilities:

Create and manage social media content for various platforms.
Manage editorial calendars and approvals processes for social assets, including feedback collection and approval deadlines.
Monitor and optimize content performance using analytics services.
Oversee content partners and influencers' relationship, ensuring on-time delivery of assets.

Horizontal Talent Human Resources, Staffing & Recruiting SME https://www.horizontaltalent.com/

201 - 500 Employees

See more Horizontal Talent offers

Job description

completed 4 year degree (no exceptions)
background check required

Responsibilities :

Build content for social platforms including Instagram (Posts, Stories, Reels), Facebook, TikTok, YouTube
Develop and manage editorial content and calendars for social activity
Manage internal approvals for social assets and toolkits. Includes collecting feedback, optimize assets and secure approval by launch dates
Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement
Manages relationship with content partners and influencers, overseeing content briefs and on-time delivery of assets

Skills Needed :

Strong content creator with experiences in static and video
Preferred experience in healthcare
Understanding of the digital consumer environment inclusive of paid, owned and earned social strategies, and how they work together
Ensure that content and the social “voice” expressed are consistent with the brand
Experience driving earned conversation on social media with strong quantitative reasoning,creativity, and strategic skills
Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement

Must Have :

Bachelor’s degree required with a minimum of 2 years of relevant experience in consumerfacing social media marketing,

Nice to Have :

Experience with social media content publishing & reporting tools like Sprinklr, Facebook Business Manager, YouTube Studio, other native channel platform tools, etc.
Ability to anticipate and prepare reactive messaging on channels
Have excellent written and verbal communication skills with the ability to effectively communicate with multi-disciplinary teams across multiple level
Collaborative approach in working with cross-functional teams
Strong bias for action and attention to detail