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Social Media Executive

Remote:

Full Remote

Work from:

Lebanon

Offer summary

Qualifications:

Bachelor's degree in marketing, communications, journalism, or related field, Experience as a social media executive at relevant companies, Expertise in major social media platforms and their advertising algorithms, Understanding of creating and distributing paid ads and engagement metrics.

Key responsabilities:

Manage corporate image via social media platforms
Engage with online community and address incoming inquiries and complaints
Develop marketing strategies with social network influencers for brand promotion
Maintain and update social network pages with compelling content

Madi International Cosmetics SME https://www.madi-intl.com/

501 - 1000 Employees

See more Madi International offers

Job description

JOB PURPOSE

Responsible for conducting the communication of the corporate image through social media. Good Experience in Facebook, Instagram and Snapchat Ads.

Work Location : Lebanon

KEY ACCOUNTABILITIES

1. Monitors company online communities and presence;

2. Makes initial responses to inquiries, complaints, comments, and other contacts generated through social media and coordinates escalations or further communications;

3. Pushes the company message to online communities, media, analysts and the general public;

4. Creates marketing opportunities to drive favorable coverage by building relationships with social network influencers;

5. Works on Employer Branding and the employer value proposition.

6. Maintains the social network pages, blog and micro-blogging content for internal and external communications;

7. Stays up-to-date with the latest trends and changes of Social Media Industry Knowledge;

8. Respects all of the company's internal rules, policies and procedures;

9. Analyzes and fills all required reports on daily, weekly, monthly and yearly bases;

10. Sets a good example regarding punctuality, hygiene, attendance and attitude;

11. Performs other duties in line with scope of work and as assigned by the direct Manager.

Person's Requirement

Degree in marketing, communication studies, journalism, creative writing, or similar.
Experience as a social media executive at a similar company.
Expert knowledge of all leading social media platforms, including their algorithms (Meta, Google ads, TikTok, Snapchat)
In-depth understanding of the processes surrounding the creation and distribution of paid advertisements.
Ability to create authoritative and persuasive texts.
Flexible and engaging writing style.
Knowledge of pertinent engagement metrics.