Assistant Director of Digital Content

Online applications must be received before 12:00am on:

If a date is not listed above, review the Applicant Instructions below for more details.

Available Title(s):

Business Title:

Employee Type:

Position Details:

The Opportunity:

Washington State University (WSU) Global Campus is a nationally recognized online learning powerhouse, uniting world-class WSU professors with dedicated students. Regardless of location, students benefit from our dedication to fostering a supportive and engaging environment that promotes holistic growth and lifelong learning.

Are you a creative and strategic digital storyteller? Join WSU Global Campus as the Assistant Director of Digital Content, where you’ll play a key role in shaping our online presence, brand identity, and digital engagement. In this position, you will lead website strategy, manage social media, and drive digital content initiatives that connect with current and prospective students worldwide.

In this role, you’ll collaborate with internal stakeholders, external partners, faculty, current students, and alumni to ensure our digital platforms effectively communicate WSU Global Campus’ mission and offerings. Your work will directly impact student engagement, recruitment, and brand visibility to enhance the online learning experience for Cougs everywhere.

Key responsibilities include:

1. Lead web content strategy to ensure usability, accessibility, and search engine optimization (SEO) best practices.

2. Oversee social media content and strategy, identifying opportunities for collaboration, engagement, and growth.

3. Analyze digital performance data to optimize content and enhance marketing initiatives.

4. Supervise and mentor digital communications staff, guiding content development and deliverables.

5. Collaborate across the WSU system to align messaging and maintain brand consistency.

This is a full-time (100% FTE), permanent position. Overtime eligibility will be determined based on final salary placement .

Monthly Salary: $6,000 - $6,875 | Commensurate with experience and qualifications.

In accordance with RCW 49.58.110, the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate’s current experience, education, skills, and abilities related to the position.

Benefits: WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation, optional supplemental retirement accounts; training and development; and employee tuition waiver. For additional information, please review the detailed Summary of Benefits offered by WSU for AP staff and Total Compensation.

Required Qualifications:

• A Bachelor’s degree in a relevant field and four (4) years of progressively responsible experience in a field related to the functional managerial area which has included at least one (1) year of supervisory experience. Any combination of relevant education and experience may be substituted for the educational requirement on a year-for-year basis.

• Minimum bandwidth of 4.0Mbps for upload and download.

• Working knowledge of website management and content management systems.

• Knowledge of search engine optimization (SEO) best practices.

• Understanding of measurement tools (e.g., Google Analytics, Hootsuite, etc.) and how to translate data insights into action.

• Excellent written and verbal communication skills with the ability to write clear, branded, and concise copy for digital platforms.

• Extensive knowledge of and fluency within all major social media platforms.

• Ability to multi-task across multiple projects, respond to immediate requests, and work in a high-energy, deadline-driven atmosphere.

• Knowledge of digital advertising and social media paid marketing.

• Excellent interpersonal skills and the ability to work collaboratively with multiple groups and diverse identities, including students, faculty, staff, and administrators.

Preferred Qualifications:

• 5+ years of website and digital marketing experience. Experience in a higher education environment is preferred.

• Familiarity with Adobe Creative Suite and/or Canva.

• Word Press experience.

About WSU Global Campus - WSU Global Campus Webpage

Since 1992, WSU Global Campus has been a nationally recognized leader in online education, providing students worldwide with flexible, high-quality learning experiences. Our world-class faculty—known for research and industry expertise—bring courses to life online through cutting-edge technology. WSU Global Campus attracts students with diverse backgrounds, work, and life experiences, making it an ideal choice for learners seeking flexibility due to work, family, or military commitments.

Additional Information:

Area/College: WSU Global Campus

Department Name: Global Connections     

Location: Pullman, WA 99164*

*This is a remote/telework position with the successful candidate needing to meet WSU’s technical system requirements for working remotely. Telework positions will require signing a telework agreement. Minimum technical requirements include an internet bandwidth of 4.0 Mbps for upload and download. WSU will provide other technical equipment determined necessary for telework positions.

Application Instructions: Applicants must attach 1) resume and 2) cover letter to their online application. Application materials should clearly communicate how the applicant meets all required qualifications and additional requirements.
1) Resume
2) Cover letter

External candidates, upload all documents in the “Application Document” section of your application.
Current WSU Employees (internal candidates), before starting your Workday application, please use these instructions to update your education and experience in your worker profile in Workday. Internal candidates, upload all documents in the “Resume/Cover Letter” section of your application.

Documents may be submitted as one file or separate files. Applicants are encouraged to upload as a PDF, if possible.

Reference contact information will be requested later in the recruitment process through Workday.

Background Check: This position has been designated by the department to require a background check because it requires access to children or vulnerable adults as defined by RCW 74.34, engages in law enforcement, requires security clearance, interacts with WSU students in a counseling or advising capacity, has access to personal identifying and/or financial information, unsupervised access to university buildings/property, or other business-related need. A background check will not be completed until an initial determination of qualification for employment has been made.

Time Type:

Position Term:

WASHINGTON STATE UNIVERSITY IS AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EDUCATOR AND EMPLOYER. Members of ethnic minorities, women, special disabled veterans, veterans of the Vietnam-era, recently separated veterans, and other protected veteran, persons of disability and/or persons age 40 and over are encouraged to apply.

WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.

WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521 (v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or hrs@wsu.edu.

Notice of Non-Discrimination

WSU prohibits sex discrimination in any education program or activity that it operates compliant with Title IX. Inquiries regarding Title IX and reports of sex discrimination can be directed to the WSU Title IX Coordinator. More information on WSU’s policies and procedures to respond to discrimination and harassment are available here: Nondiscrimination statement.