5+ years of experience in demand generation, preferably in cloud security., Proven track record of developing data-driven strategies for pipeline and revenue growth., Strong understanding of digital marketing channels and enterprise sales cycles., Excellent analytical, communication, and project management skills..
Key responsabilities:
Design and implement multi-channel marketing programs to drive cloud business objectives.
Collaborate with cross-functional teams to create global marketing programs supporting revenue goals.
Drive scalable campaigns to generate high-intent leads through various inbound tactics.
Identify and optimize key programs to enhance cloud marketing performance.
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Varonis is a pioneer in data security and analytics, fighting a different battle than conventional cybersecurity companies. Varonis focuses on protecting enterprise data: sensitive files and emails; confidential customer, patient, and employee data; financial records; strategic and product plans; and other intellectual property.
The Varonis Data Security Platform detects cyber threats from both internal and external actors by analyzing data, account activity, and user behavior; prevents and limits disaster by locking down sensitive and stale data; and efficiently sustains a secure state with automation.
Varonis products address additional important use cases including data protection, data governance, Zero Trust, compliance, data privacy, classification, and threat detection and response. Varonis started operations in 2005 and has customers spanning leading firms in the financial services, public, healthcare, industrial, insurance, energy and utilities, technology, consumer and retail, media and entertainment, and education sectors.
The Company:Varonis (Nasdaq: VRNS) is a leader in data security, fighting a different battle than conventional cybersecurity companies. Our cloud-native Data Security Platform continuously discovers and classifies critical data, removes exposures, and detects advanced threats with AI-powered automation.
Thousands of organizations worldwide trust Varonis to defend their data wherever it lives — across SaaS, IaaS, and hybrid cloud environments. Customers use Varonis to automate a wide range of security outcomes, including data security posture management (DSPM), data classification, data access governance (DAG), data detection and response (DDR), data loss prevention (DLP), and insider risk management.
Varonis protects data first, not last. Learn more at www.varonis.com.
The Role:We are seeking a Demand Generation Managerto spearhead campaigns and boost demand across all stages of the funnel for our cloud securityproducts. In this role,your focuswill be on leading and executingmulti-channelprograms that generate revenue and attract customers for our cloudsecurityproducts.You’ll work cross-functionally with Content Marketing, Product Marketing, Field & Channel,Alliancesand Sales.
The ideal candidateis a strategic and results-driven Demand Generation leaderwitha strong background in cloud security and IaaS platforms.This is ahigh impact role on afast-growing team with a lot of opportunity for growth. The role is fully remote and open to candidates in the U.S.This role will report directly to the GlobalSr.Director of Demand Generation.
The Location: We are considering candidates who are able to work by remote model with some required travel (less than 10%).
The Requirements:
5+ years of experience in demand generation, ideally in the cloud security space.
Proven track record of developing and executing data-driven strategies that result in measurable pipeline and revenue growth.
Experience with digital marketing channels and employing tactics across paid advertising, social, content marketing, and email marketing.
Deep understanding of enterprise sales cycles and how to tailor demand gen efforts to meet specific stages of the funnel.
Excellent analytical, communication, and project management skills.
A bias for action with a track record of taking projects from idea to execution to results.
Experience with Salesforce, HubSpot, and 6Sense is a plus.
The Responsibilities:
Strategy Development: Design and implement multi-channel, global marketing programs across the entire marketing funnel to drive our cloud business objectives.
Campaign Management: Collaborate with cross-functional marketing teams – including field and channel marketing, content marketing, product marketing, and SDRs – to create global marketing programs that support cloud revenue goals.
Pipeline Generation: Drive the creation of scalable campaigns to generate high-intent leads through inbound tactics, including paid advertising, email marketing, webinars, content and more.
Data-Driven Optimization: Identify, measure, and optimize key programs, achievements, and resources to drive our cloud marketing performance and value.
We invite you to check out our Instagram Page to gain further insight into the Varonis culture!
@VaronisLife
Varonis is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other legally protected characteristics
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