Mediavine is seeking an experienced Director of Ad Operations to join our Operations Team.
About Mediavine
Mediavine is a fast-growing advertising management company representing over 10,000 websites in the food, lifestyle, DIY, and entertainment space. Founded by content creators, for content creators, Mediavine is a Top 20 Comscore property, exclusively reaching over 125 million monthly unique visitors. With best-in-class technology and a commitment to traffic quality and brand safety, we ensure optimal performance for our creators.
Mission & Culture
We are striving to build an inclusive and diverse team of highly talented individuals that reflect the industries we serve and the world we live in. The unique experiences and perspectives of our team members is encouraged and valued. If you are talented, driven, enjoy the pace of a start-up like environment, let’s talk!
Position Title & Overview:
The Director of Ad Ops is responsible for managing Mediavine's Advertising Operations department. This role will focus on efficiencies within the processes and procedures of the Mediavine Ad Ops team. The ideal candidate will have extensive experience in ad operations, strong analytical skills, and the ability to lead cross-functional teams to drive process improvements and ensure seamless ad delivery. This role will report to the SVP of Operations.
Essential Responsibilities:
- Lead departmental planning, identifying, executing, and managing special projects and team initiatives to achieve company goals
- Provide guidance to managers, act as a point of escalation for customers and manage team productivity while building an inclusive environment that ensures team members thrive and organizational outcomes are met
- Support traditional Ad Operation functions, including trafficking and reporting, campaign management, and general GAM management, ensuring seamless operations across all offerings (PubNation, Mediavine, and Enterprise clients)
- Lead teams responsible for yield management of Mediavine advertising inventory including leading price flooring management, publisher revenue optimization and troubleshooting, and A/B testing analysis
- Develop and track KPIs measuring quality and efficiency of ad operations; accountable for supporting performance metrics, reporting, and execution against team goals and objectives
- Act as a stakeholder in automating process improvements, identifying inefficiencies, and implementing solutions
- Explore opportunity loss by analyzing subsets of publishers not being bid on by partners, determine the reasons, and follow through with Partner Account Managers on solutions
- Manage Mediavine Direct, the direct sales platform, ensuring smooth operation and delivery
- Lead the Comscore process, ensuring accurate and timely onboarding of publishers onto our comScore seat and data reporting
- Manage Google MCM processes, including troubleshooting where necessary
- Manage teams responsible for setup and optimization of PMP deals and support the sales team in delivering high-quality ad campaigns
- Lead efforts to support employee growth and retention, demonstrating confidence in knowledge, skills, and the ability to accurately help direct reports with questions
- Maintain in-depth knowledge of all Mediavine services, features, and products while staying up-to-date with new feature development
- Collaborate closely with internal teams across the organization to share knowledge and ensure ongoing successful delivery of our platform/services to all our clients
- Availability to travel to on-site locations for events/conferences, team retreats, leadership meetings and the annual all hands events approximately 20% of the time
Requirements
Location:
- Applicants must be based in the United States
You Have:
- 7+ years of experience in ad operations or a related customer-facing role
- 3+ years of experience managing a remote support team, required
- High-level proficiency in managing ad management support
- Ad Tech industry experience with a deep understanding of its ecosystem and programmatic advertising
- Extensive knowledge of Ad Technologies such as Google Ad Manager and SSPs/ DSPs
- Proven success in coaching/mentoring and creating achievable goals and career paths
- Proven ability to consistently demonstrate skills such as active listening, empathy, and patience with a positive attitude
- Experience leading by example as it relates to dependability, understanding the value of being present as well as planning to take the time needed to refresh
- A strong understanding and ability to demonstrate best practices in a remote working environment such as acknowledgment, responsiveness, and follow-up
- Values regarding diversity and inclusion, leading by example to contribute to an environment where everyone feels like they belong
- Ability to work well under pressure, at times managing competing priorities
- Ability to collaborate and compromise with team members
- Strong organizational and time management skills
- Ability to handle sensitive and confidential information with discretion
- Ability to think strategically and see the big picture
- Excellent written and verbal communication skills
- Availability to travel to on-site locations for events/conferences, team retreats, leadership meetings and the annual all hands events approximately 20% of the time
Benefits
- 100% remote
- Comprehensive benefits including Health, Dental, Vision and 401k match
- Generous paid time off
- Wellness and Home Office Perks
- Up to 12 weeks of paid Parental Leave
- Inclusive Family Forming Benefits
- Professional development opportunities
- Travel opportunities for teams, our annual All Hands retreat as well as industry event
Mediavine provides equal employment opportunities to applicants and employees. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
We strongly encourage minorities and individuals from underrepresented groups in technology to apply for this position.
At Mediavine, base salary is one part of our competitive total compensation and benefits package and is determined using a salary range. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. The base salary range for this role at the time of posting is $160,000 - $180,000 USD/yr.