NPD Manager

Title: NPD Manager
Location: UK Remote (with travel once a month to our Central London office)
Position: Permanent

About PetLab Co

PetLab Co is the world leader in the DTC pet supplement market, holding over 50% market share, generating 9-figure revenue, and rapidly expanding with ambitious growth plans. We’re searching for an experienced and results-driven NPD Manager to join our dynamic team and drive innovation in our product development pipeline.

As an NPD Manager, you’ll take full ownership of complex projects, working closely with co-manufacturing partners and internal teams to bring new products to life. You’ll be instrumental in managing our NPD pipeline, optimizing processes, and ensuring product launches are seamless, timely, and impactful.

If you’re a strategic thinker with a passion for product development, thrive in a fast-paced environment, and have the leadership skills to drive projects forward…

…then keep reading because this could be the perfect role for you.

Who Will You Report Into?

Hi, I’m Trissy, Head of NPD Project Delivery at PetLab Co, and I need your expertise. We’re at an exciting stage of growth, expanding our product range and refining our processes to bring best-in-class pet health solutions to market.

This role is crucial in leading NPD projects from concept to commercialization, collaborating with internal and external stakeholders, and ensuring smooth execution. With your support, we’ll continue to develop innovative products that make a real difference in pets’ lives.

What’s the Ideal Candidate’s Background?

The ideal candidate is an NPD expert with a strong track record of successfully launching products from ideation to market. You thrive in cross-functional environments, love solving complex challenges, and have a proactive, solutions-oriented approach.

More importantly, you have strong leadership abilities, a keen eye for market trends, and a passion for delivering innovative, high-quality products. You’re confident managing multiple projects, liaising with suppliers and manufacturers, and ensuring our products remain competitive in the market.

What’s It Like Working at PetLab Co.?

We’ve built a fast-paced, data-driven culture where the best ideas win, regardless of where they come from. As a rapidly growing company, we look for people who can think fast, move fast, and deliver results… while having fun along the way.

Here’s what you can expect when you join us:

• Clear Reporting – We prioritize accurate, real-time data to ensure our teams make informed decisions.
• Collaborative Environment – No silos here! We work together to solve challenges and support each other.
• Data-Driven Culture – We use rigorous analysis and testing to drive success and scale smartly.
• Exciting Challenges – As we expand, new product opportunities and challenges keep us on our toes.
• Autonomy & Ownership – We set high expectations but give you the space to figure out how to achieve them.

We also believe in open, honest communication. If something isn’t working, we call it out. If there’s a better way to do things, we listen. And if you have an idea, we want to hear it!

Requirements

• Proven experience in a managerial role within new product development, preferably in the pet care or consumer goods industry.
• Strong project management skills with a track record of successfully launching products from concept to commercialization.
• Understanding of ingredients, co-manufacturing partners, product and packaging, taking R&D briefs, and implementing NPD processes using Microsoft Project and Jira or similar tools.
• Excellent leadership abilities, with the capacity to motivate teams, manage conflicts, and drive results in a dynamic environment.
• In-depth knowledge of product lifecycle management, regulatory requirements, and quality assurance protocols.
• Analytical mindset with proficiency in market research, trend analysis, and financial forecasting.
• Effective communication skills, both verbal and written, with the ability to influence and collaborate across departments and external partners.
• A proactive, solutions-driven approach to overcoming challenges.

Benefits

The Good Stuff…

• Generous Annual Leave - 28 days + public and bank holidays
• Bonus- based on performance and paid out April and October
• Flexible Working Hours – We focus on results and trust people to manage their time, whether working from home, while traveling, or in the office!
• Company Equipment – Laptop issued to you so you're all set from day 1.
• Get Your Read On – We love to promote and encourage personal & professional development so we couldn't be happier to buy books of your choice via amazon or pay for audible subscription.
• Employee Assistance Programme.
• Pension Scheme – contributions towards your pension scheme!
• Enhanced Maternity / Paternity / Adoption Leave – because time with new family members is important!
• Puppy Therapy – working in partnership with Paws in Work to provide a boost of oxytocin every quarter.
• Cycle2Work Scheme – Government initiative which offers a cost-effective way to buy new cycling equipment.
• Discount Vouchers & Gym Memberships – get discounts at a whole range of retailers and gym memberships through our provider, Sodexo.
• Free breakfast, fruits and snacks – refuel and revitalise with free munchies in the office.
• Environment – dogs are welcome!
  
  

Petlab Co is an equal opportunity employer that is committed to diversity and inclusion. We encourage all applications irrespective of gender, race, sexual orientation, religion, age, nationality, marital status, and disability. We believe that diversity is at the heart of innovation and we welcome passionate candidates form all backgrounds. Come join the family and see for yourself!