Job Location: Remote
Summary:
This role will support growth for the category and Hershey’s sales for the US CMG business. This work will require working closely with Hershey’s Home Office Category Mgmt teams in addition to Hershey’s customer teams to gather, analyze and synthesize information of relevance to the enterprise, specifically focused on distribution changes, trends, and future projections. Examples of data that this role will interact with include loyalty card insights, planogram insights, syndicated POS systems and internal gross sales projections. This role will be the point of contact for several internal Hershey teams to streamline integration of information from the field to internal departments. This will require strong collaboration with other functions including Commercial Planning, Marketing, Supply Chain, Sales, SRGM, Finance, and US Strategy.
As the point of contact internally for distribution questions, this role will be required to work cross functionally and explain key insights from the data and relevance in a manner tailored to the audience. Additionally, this role will be required to understand the nuances of our retailers’ different go-to-market strategies to provide an accurate picture of dynamics in the field to internal audiences. This position requires personal leadership and initiative, critical and strategic thinking, cross-functional collaboration, ability to work under pressure to meet deadlines, and understanding of core category management principles.
Major Duties/Responsibilities
Proactively extract and distribute category management insights across the organization; identify opportunities to utilize existing data and tools more efficiently or design solutions and methodologies that enable insights to be delivered faster with less manual intervention.
Internal meeting representative for Category management’s POV via contributions to pre-read materials, vocal participation during meetings, and accountability to complete required follow-ups in a timely manner.
Collaborate with internal stakeholders to reconcile methodologies and insights to provide a cohesive perspective on historical trends along with future projections; become the SME to explain gaps between internal sales performance and retail sales performance.
Monitor trends outside of traditional avenues, such as via social media, to provide greater insights on what is driving certain trends, and leverage analytics to make projections about duration of these trends.
Required Minimum Knowledge, Skills and Abilities:
• Strong ability to prioritize and manage multiple projects and workstreams simultaneously.
• Strong Collaboration and communication skills and the ability to work cross-functionally.
• Strong knowledge of category management principles and retailer decision making processes.
• Strong knowledge of syndicated data (Circana, Nielsen etc.) and its nuances.
• Proven ability to build a compelling story and explain insights to individuals with different levels of knowledge on the subject.
• Analytical skills and the ability to extract insights from complex datasets.
• Problem Solving mentality, intellectually curious, and strong critical thinking skills.
• Entrepreneurial skills and style.
Education:
Bachelor’s Degree Required
Experience:
Category Management and/or CPG Sales experience (2-5 years)
#LI-AM1
#LI-Remote
The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans
If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (askhr@hersheys.com).
