Director of Product - Remote - (Eligible States Listed)

Who We Are
Southern Bancorp is more than a bank. As a Community Development Financial Institution (CDFI), a special certificate on designated for institutions that serve predominantly underserved communities, Southern Bancorp combines traditional banking and lending services with financial development tools and public policy advocacy to help families and communities grow stronger. Inspired by the principle that building net worth drives economic opportunity, our mission is to be wealth builders for everyone in the communities we serve, with a focus on low-wealth and un(der)banked populations, as well as an emphasis on Black and Brown individuals.  

This is a remote position available to candidates residing in AL, AR, FL, GA, LA, MS, MO, NC, SC, TN, or TX.

Position Summary:
This role plays an integral part in designing Southern’s products and experiences across both consumer and business segments to ensure Southern has the right offerings and market positioning to achieve its growth goals. The role will contribute to the organization's product and customer experience practice and will be responsible for streamlining current consumer and business products while developing new products and services to best serve our target customers. This will be achieved through the creation of well-designed customer journeys, related processes, and user-friendly technology.

Performance will be measured based on product profitability, as well as the success of helping customers increase homeownership, job creation, and savings in the markets we serve and target.

Essential Duties and Responsibilities:

• Collaborate on the design of financial products and services that enable our customers to improve their financial position, including product features and experiences.
• Own the product roadmap and provide visibility into sequencing, timing, and trade-offs to achieve the vision.
• Foster a design culture that integrates customer feedback and user research throughout the product development process.
• Monitor key performance indicators (KPIs) to track and demonstrate progress as business changes are implemented.
• Implement financial discipline to ensure that product strategy aligns with budget constraints.
• Provide clear expectations regarding the financial and customer impacts associated with changes to product offerings.
• Develop requirements, features, value propositions, and experiences for product and service offerings.
• Partner with internal departments to drive the product roadmap, prioritize initiatives, and deliver results.
• Stay up to date with emerging technologies and competitive product offerings.
• Collaborate closely with Marketing and Communications to drive customer acquisition and ensure adoption of new products.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 6-8 years of experience in banking or credit union product organizations.
• Proven track record of contributing to successful product launches and growth.
• Experience developing channels to gather customer feedback, including pain points and complaints, and utilizing both primary and secondary research to understand the voice of the customer.
• Expertise in Agile methodologies, design thinking, and product management principles, ensuring iterative delivery, customer-focused design, and outcome-driven results.
• Strong understanding of market research and analysis.
• Experience leveraging modern technology and selecting vendors to deliver a competitive customer experience.
• Ability to act as a change agent and help others embrace change.
• Outstanding written and verbal communication skills.
• Strong organizational and influencing skills with the ability to engage stakeholders effectively.
• Excellent project management skills and the ability to manage multiple projects simultaneously.

Physical Requirements: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

#LI-remote

What We Offer Our Employees

A Positive Impact on Your Future:

• 401(k)/Roth plan with immediate eligibility and employer match up to 6%
• Employee stock ownership plan
• Discounted rate on primary home mortgages
• Credit and housing counseling, as well as free financial education tools available to customers and employees

Benefits to Improve Your Health:

• No-deductible medical insurance plan
• Dental and vision insurance
• Employer-paid life and long-term disability insurance
• Flexible Spending Accounts

The Opportunity to Nurture Your Well-Being:

• Paid holidays and paid time off
• Bonus plan
• Opportunity for merit raises
• Employee reward and recognition programs
• Community service opportunities

Southern Bancorp is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, sexual orientation, gender identity, gender expression, status as a protected veteran, or status as a qualified individual with a disability, among other protected categories. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

As a Community Development Financial Institution, Southern Bancorp strives to have a workforce that reflects the diversity of the customers and communities we serve. Racial and ethnic minorities, people from working-class backgrounds, women, and LGBTQ individuals are often underrepresented in many financial services industry professions. Therefore, we strongly encourage applications from individuals with these identities or those who are members of other marginalized communities.