Influencer Coordinator

Italic is creating a world of luxury without labels. We believe that luxury today is exclusionary and all about marketing that hurts its customers and manufacturers. Our mission is to create a new model that enables manufacturers to bypass the legacy luxury supply chain and deliver luxury goods with equivalent or better quality directly to consumers. Our customers come to rely on Italic for our quality, timeless design, and radical value.

We are looking for an Influencer Coordinator to join our marketing team. The ideal candidate will be responsible for developing and executing our influencer marketing strategy to increase brand awareness and engagement across various social media channels.

Responsibilities

1. Develop and execute influencer marketing campaigns that drive brand awareness and engagement

2. Identify and recruit new influencers that align with the brand’s image and target audience

3. Build and manage relationships with influencers to foster long-term partnerships

4. Negotiate and manage contracts with influencers, ensuring that all requirements and deadlines are met

5. Develop and manage influencer content collaborations, ensuring that all content is on-brand and aligned with the overall marketing strategy

6. Coordinate influencer product collaborations, including the shipping and tracking of products and ensuring timely delivery

7. Monitor and analyze influencer performance, providing regular reporting and insights to the marketing team

8. Manage influencer budgets and ensure that campaigns are executed within budget

9. Stay up-to-date on industry trends and competitor activity in influencer marketing

Requirements

Experience

• Bachelor’s degree in Marketing, Communications, or a related field

• 2+ years of experience in influencer marketing, social media marketing, or digital marketing

• Strong written and verbal communication skills

• Excellent organizational and project management skills

• Experience negotiating and managing contracts with influencers

• Knowledge of social media platforms and influencer marketing trends

• Ability to work in a fast-paced environment and manage multiple projects simultaneously

• Experience with influencer marketing platforms and tools is a plus

• Passion for the latest social media trends and influencers

Soft Skills:

1. Excellent interpersonal skills and ability to build and maintain relationships with influencers

2. Strong communication skills, both written and verbal

3. Strong analytical and problem-solving skills

4. Ability to work independently and as part of a team

5. Strong attention to detail and ability to manage multiple projects simultaneously

6. Creative and innovative thinker

7. Ability to adapt to change and work in a fast-paced environmentCombine relevant aesthetics for our Italic brand with direct response elements

8. Deep understanding of psychology driving “thumb stopper” advertising to grab attention within 3 seconds

Culture

Great Brands Start With Great People

Our culture focuses on performance, integrity, and longevity. We believe that the best brands are not grown through sheer force but rather through deliberate decision-making and persistent effort over a long period of time. We are committed to creating a workplace where talented individuals can thrive in building an enduring, beloved brand that we all take pride in.

Inputs Over Outputs

We value the effort and work that goes into achieving results rather than just the end result. We believe that investing in our people and processes will lead to better outcomes while also creating a more sustainable and enjoyable environment.

Flat Hierarchy

Our company has a flat hierarchy and values the input and ideas of all team members. We believe that everyone has the potential to make a significant contribution to the success of the company.

Small Team, Big Opportunities

As a small team, all employees are expected to take ownership in their work. Some might move faster while others are fine with a slower pace. Those who seek to move faster in their career will be able to do so based solely on merit, contribution, and performance.