Staff Product Manager

The Role

As the Senior Product Manager – B2B Intent, you will drive the strategic direction, development, and execution of 6sense’s core B2B intent-driven products. A key aspect of this role will involve working closely with partnerships teams to expand and enhance intent data capabilities through collaboration with external data providers, publishers, and technology partners.

You will be responsible for creating innovative, AI-driven solutions that transform data into actionable insights while strengthening 6sense’s competitive edge in the market. This role offers the opportunity to directly shape the future of B2B sales and marketing, leveraging partnerships to deliver unparalleled value to customers.

Key Responsibilities

• Product Strategy:
• Define and articulate the product vision for B2B intent capabilities, aligning with company goals, customer needs, and market trends.
• Collaborate with the partnerships team to identify and onboard external data providers, publisher networks, and technology vendors to expand 6sense’s intent data ecosystem.
• Develop business cases for new product features and partnership-driven opportunities that differentiate 6sense in the market.
• Partnership Integration:
• Work closely with the partnerships and analytics teams to evaluate potential data partners and negotiate agreements that enhance intent data coverage, precision, and quality.
• Ensure seamless integration of third-party data and technologies into 6sense’s platform, creating a unified user experience.
• Act as the bridge between external partners and internal teams, translating partner capabilities into product requirements and actionable use cases.
• Roadmap Development:
• Own and manage the product roadmap, prioritizing features and enhancements based on customer feedback, market research, and partnership opportunities.
• Drive the execution of product milestones with engineering, design, and data science teams while incorporating inputs from partnership agreements.
• Customer-Centric Approach:
• Engage directly with customers to understand their needs, pain points, and use cases.
• Integrate customer insights into product development and ensure alignment with market demands.
• Performance Metrics:
• Define and track KPIs for product success, focusing on adoption, engagement, and customer satisfaction.
• Monitor the impact of partnership-driven features and continuously optimize based on user feedback and data-driven insights.
• Thought Leadership:
• Represent 6sense as a subject matter expert in B2B intent and partnership-driven product innovation.
• Evangelize 6sense’s capabilities at industry events, with partners, and within customer communities.

Performance Metrics

• Successful integration and utilization of partnership-driven data, measured by the enhancement of coverage, precision, and quality of intent data.
• Adoption and engagement metrics for new features, especially those enabled by external partnerships.
• Increased customer satisfaction and retention driven by innovative, high-value intent solutions.

Qualifications

• Education: Bachelor’s degree in Computer Science, Engineering, Data Science, or a related field; MBA or advanced degree preferred.
• Experience: 10+ years in product management, with a strong focus on SaaS, data-driven solutions, and partnerships.
• Partnership Expertise: Proven experience working with external data providers, publisher networks, or technology partners to enhance product offerings.
• Technical Proficiency:
• Advanced expertise in SQL for querying and managing large datasets.
• Strong proficiency in Python for data analysis, modeling, and integration.
• Experience with modern data analytics tools and platforms.
• Familiarity with AI/ML frameworks and libraries is highly desirable.
• Customer Focus: Experience in understanding customer personas and delivering solutions that exceed expectations.
• Collaboration: Demonstrated ability to lead cross-functional teams and partner effectively with internal and external stakeholders.
• Communication: Strong verbal and written communication skills to effectively engage technical and non-technical audiences.

Key Competencies

• Strategic thinker with a passion for leveraging partnerships to deliver market-leading solutions.
• Strong analytical skills for interpreting data and informing product and partnership strategies.
• Proven ability to drive innovation through collaboration with both internal teams and external partners.
• Skilled at identifying and integrating external capabilities to meet customer and business needs.

Base Salary Range: $184,640 to $270,806. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO). #Li-remote

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