Direct Response Ad Designer (Meta, IG, Website)

Direct Response Ad Designer (eCommerce)

About Us

We're a fast-growing eCommerce brand looking for a talented Ad Designer who understands what makes people click and buy. Our team is focused on creating high-converting ads that drive real results, and we're looking for someone who can blend creativity with commercial awareness.

Position Overview

We're seeking a full-time Graphic Designer specialized in creating scroll-stopping, direct response ads for our eCommerce products. This is a remote position with stable, long-term growth potential as our brand expands.

Working Hours & Stability

• Full-time position (40 hours/week)
• Flexible working hours within your own time zone
• Long-term role with bi-weekly pay
• Consistent workflow - no project-based uncertainty
  
  
  

Core Responsibilities

• Create high-converting static ads for Meta, Google, and display networks
• Design multiple ad variations for A/B testing
• Adapt existing top-performing concepts into fresh variations
• Ensure brand consistency across all ad creatives
• Work with clear KPIs and performance metrics
• Collaborate with our media buying team to optimize based on ad performance
  
  
  

Required Experience & Skills

• 2+ years experience creating direct response ads for eCommerce brands
• Portfolio demonstrating high-converting ad creative
• Proficiency in Adobe Creative Suite (especially Photoshop and Illustrator)
• Understanding of ad platform specifications and requirements
• Experience with photo manipulation and composition
• Strong typography and layout skills
• Ability to work with creative briefs and brand guidelines
  
  
  

Must-Have Knowledge

• Direct response advertising principles
• eCommerce conversion tactics
• Ad platform creative requirements
• Basic marketing psychology
• Commercial photography composition
  
  
  

Daily Activities

• Creating new ad variations based on performance data
• Adapting winning concepts into fresh designs
• Optimizing existing ads based on performance feedback
• Collaborating with media buyers on creative strategy
• Maintaining organized design files and assets
  
  
  

Success Metrics

• Ad click-through rates
• Creative performance metrics
• Design turnaround time
• Variation testing velocity
• Brand consistency adherence
  
  
  

Growth Opportunities

• Lead Designer role as team expands
• Creative Director path
• Performance bonus structure
• Skill development in emerging ad formats
• Training in advanced marketing psychology
  
  
  

Tools We Use

• Adobe Creative Suite
• Figma
• Canva Pro
• Project management tools
• Asset management systems
  
  
  

Ideal Candidate Qualities

• Results-oriented creative mindset
• Strong commercial awareness
• Attention to detail
• Fast turnaround capability
• Data-driven approach to design
• Proactive communication skills
  
  
  

What We Offer

• Competitive base pay
• Performance bonuses
• Stable, long-term position
• Professional development support
• Collaborative team environment
• Regular feedback and growth discussions
  
  
  

Application Process

• Submit your portfolio focusing on direct response ad examples
• Include performance metrics for your past ad creatives if available
• Complete a paid test project
• Interview with the creative team
• Final interview with management
  
  
  

Required Test Task

Shortlisted candidates will be asked to:

• Create 3 ad variations for a sample product
• Provide rationale for design choices
• Explain how they would test different variants
• Show examples of optimizing based on data
  
  
  

Interested candidates should submit their application with:

• Portfolio link
• Brief case study of your most successful ad campaign
• Available start date
• Preferred working hours
• Expected compensation range