Job description

Form of employment: Contract of employment or B2B contract (self-employed).

Location: Europe/USA, remotely (with access to coworking spaces in your city)

We are a fast-growing tech company created by experienced international talents. Our product is a top-rated online platform empowering businesses of all sizes to grow their sales through outstanding customer service. Our goal is to create a frictionless customer experience for individual users and, at the same time, help entrepreneurs worldwide grow their businesses by giving them access to a top-notch AI-driven tool.

Working at Tidio means impacting thousands of companies and millions of their users. But our clients are not the only ones who can grow with us. By joining Tidio, you can grow, too!

A few facts about us:

Our product is one of the world's leading AI customer service solutions, and our goal is to become no. 1.
We are among the Top 50 AI and Customer Service Products in G2’s Best Software Awards 2024.
We currently rate at 4.7/5 in both Shopify and G2.
The new Tidio AI feature (Lyro) answers up to 70% of customers’ questions in seconds and is available to users even on a free plan. It’s a real AI revolution! 🚀🤖
Every month, our widget is viewed by 350 million unique users, which is 4% of the global population. This means 27 million queries to our API daily and over 500k WebSocket connections in the peak time.
Currently, we hire over 170 fantastic people and over 60 in the Engineering and Infrastructure teams.
In March 2022 we secured $25 mln in a Series B Investment round (read 👉 TechCrunch’s article to learn more)
In June 2023, our monthly MRR exceeded $1M.

Would you like to see what working with us looks like? Check out our #GrowWithTidio video👇

About the role:

You will be responsible for shaping and executing the brand’s visual and verbal identity across all marketing and customer-facing touchpoints. You will lead a talented team of designers, web creators and marketers to ensure brand consistency, storytelling, and creative strategy that resonates deeply with our target audience: SMBs and enterprise customers. This role will also oversee the rebranding efforts and the development of a new website to support Tidio’s next phase of growth.

As Director of Brand and Content, you will:

Lead the team responsible for brand, website and content development, aligning their efforts around Tidio’s business objectives and our positioning in the customer communication space.
Manage and execute a company-wide rebranding initiative, providing a smooth transition across all touchpoints, both internal and external.
Run brand awareness campaigns across multiple online & offline channels.
Lead the strategy, design, and development of Tidio’s new website making sure it’s both visually compelling and highly functional.
Oversee the development of impactful creative assets (e.g., ads, presentations, social media, videos, webinars) that resonate with SMB, midmarket and enterprise audiences.
Ensure consistency, creativity and innovation across design and content outputs.
Be a visionary storyteller who will create award-worthy campaigns and unforgettable brand work.
Collaborate with key internal stakeholders across marketing, sales, product, and customer success teams.
Translate creative vision into actionable goals by closely monitoring key metrics and improving business outcomes.