Manager, Paid Social (Remote: U.S.)

Essential Duties & Responsibilities: 

• Build campaigns with an array of objectives across several ad accounts and use in platform automation 

• Effectively communicate important issues and milestones during advertising projects and deliver a post-mortem report at the end of each campaign/test 

• Day to day oversight of campaign delivery, spend and performance 

• Make objective, targeting, budget, bid, and ad optimizations that deliver maximum efficiency  

• Monitor daily and monthly budgets across all paid social and make sure targets are met   

• Generate advertising reports and that that guide account optimizations, and provide important updates and actionable next steps for marketing leadership and cross-functional support  

• Work in-conjunction with creative team by writing creative briefs, providing feedback/inspiration and auditing final ad and copy  

• Oversee and maintain event and UTM tracking  

• Construct paid social dashboards in a visualizer   

Required Skills, Education, Experience: 

• 3-5 years of experiencing advertising on Meta, Pinterest, Snapchat, and TikTok  

• BS in marketing or related field 

• Previous experience driving profitable campaigns with budgets above $100K/month  

• Well versed in performance marketing, conversion, remarketing, shopping feeds, and funnel messaging optimization 

• Thorough knowledge of campaign structure, optimizations, trends and best practices 

• Excellent written and verbal communication skills 

• Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility. 

• Experience with display and online video preferred but not required 

Physical Requirements 

Physical activities may occasionally include:  

• Remaining in stationary position, often standing, or sitting for prolonged periods of time.  

• Adjusting or moving objects up to 15 pounds in all directions. 

Physical activities may constantly include:  

• Communicating with others to exchange information. 

• Repetitive motions that may include the wrists, hands and/or fingers. 

• Assessing the accuracy, neatness and thoroughness of work assigned. 

Environmental Conditions may occasionally include:  

• Noisy open office environment