Role and Responsibilities
As our SEO content expert, you will:
- Create, manage, and oversee the SEO strategy for multiple media sites in various GEOs and verticals
- Conduct thorough keyword research and SEO analysis to identify relevant target keywords and phrases
- Develop and execute effective on-page and off-page SEO strategies to improve website visibility and SERP rankings
- Conduct SEO audits, competitive analysis and benchmarking to identify opportunities for improvement and stay ahead of competitors in search rankings
- Track and analyse website traffic, user behaviour and conversion rates to assess the effectiveness of SEO strategies and make data-driven recommendations
- Take full ownership of your media sites and projects, managing them end-to-end
- Collaborate closely with other SEO experts and cross-functional teams to provide valuable insights and shape our overall SEO strategy
- Drive the automation of SEO content processes, making workflows efficient and scalable
- Document best practices and share knowledge openly with colleagues, enabling team-wide success
- Mentor and support other team member, fostering their development
- Work with industry-leading brands like HelloFresh and Babbel, driving high-quality lead generation.