Product Marketing Manager at KitBash3D

At KitBash3D, our mission is to enable and inspire creators of the virtual frontier. We work on the cutting edge of technology and digital media, creating premium 3D assets and software for movies and video games. Since our launch in 2017, our tools and services have been used on hundreds of movie and game projects for the largest studios such as Marvel, Netflix, Warner Bros, HBO, EA, Ubisoft, Naughty Dog, 2K Games as well as thousands of independent artists and hobbyists in more than 150 countries. In 2023 we launched Cargo, our 3D asset browser, to support artists and the creative process by providing effortless access to our extensive library of over 15,000 models and materials and seamless integration with 3D software and game engines. We are a team of creators and collaborators on a journey to build the future, better, together!

KitBash3D is seeking a strategic Product Marketing Manager to lead go-to-market, product positioning, and lifecycle marketing initiatives for our core products, including Cargo and Kits. In this role, you’ll be responsible for creating compelling narratives that resonate with different market segments, driving engagement and retention, and supporting revenue growth. You’ll work cross-functionally with product, engineering, customer support, sales, and other members of the marketing team to ensure that KitBash3D’s products are well-positioned in the market and that customers understand their value.

Location: This position can be remote or hybrid and is open to candidates based in CA, IL, IN, FL, OR, SC, TX, WA, and WI. Local candidates have the option to work out of our office located in Portland, Oregon.

What You'll Contribute

• Own product positioning and messaging for key products (Cargo, Kits) and offerings (subscription plans, bundles, etc.), crafting compelling narratives that resonate with different audiences, from hobbyists to enterprise studios.
• Lead and execute go-to-market strategies for product launches, feature releases, and updates, ensuring alignment with sales and marketing goals.
• Own development of and reporting on key product marketing metrics, including product adoption, customer feedback, and sales performance, using this data to optimize future initiatives
• Design and execute experimentation across key marketing channels (email, landing pages, in-app messages) to optimize messaging, creative, and campaign performance, using insights to refine strategies and improve performance.
• Conduct research to identify customer preferences and needs, competitive positioning, and trends, using these insights to inform product marketing strategies.
• Manage the full product marketing lifecycle, from pre-launch planning to post-launch analysis, tracking KPIs and optimizing future strategies based on performance data.
• Work with the content and creative teams to develop marketing assets, including landing pages, emails, sales enablement materials, social media content, and advertising campaigns, to promote product features and benefits.
  

What You Bring to the Team

• 5+ years of experience in product marketing
• Proven success in driving retention and engagement through impactful product marketing strategies and initiatives.
• Strong experience with market research, data analysis, product positioning, and messaging.
• Excellent communication skills, with the ability to translate complex technical features into clear, compelling value for customers.
• Experience working closely with cross-functional teams to align marketing efforts with business goals.
• Proficiency with marketing automation tools (Ortto) and data analytics platforms (Google Analytics, Mixpanel).

Bonus Points

• Experience working in SaaS, eCommerce, or technology industries.
• Familiarity with marketing to creative professionals, game developers, or creative studios.
• Experience with experimentation and data-driven product marketing.
• While this position is open to remote candidates, ability to work 1-2 days per week from our Portland, OR office is a plus

What We Offer

• Competitive salary - We believe in transparency and fairness in our hiring process. This position has an annualized market-based salary range of $70,000 - $90,000. Offers will generally fall within this range and take into account various factors including the responsibilities of the position, location of the applicant, experience, skill set, internal pay equity, and other relevant qualifications of the applicant. We encourage all qualified candidates to apply, regardless of where they may fall within the stated range.
• Unlimited paid time off, 10 days minimum per year
• $1,000 per year towards professional development
• 12 company holidays per year
• End of year break from December 24th through New Year's Day
• Paid parental leave - minimum of 4 weeks
• Medical, dental, and vision benefits
• Life insurance & employee assistance program
• 401(k) savings plan
• Opportunities to work remotely from anywhere in the world
• Exclusive employee-only guest speakers
• Bi-weekly team building: we call it Fuzzy Friday
• Opportunities for professional development and career growth as KitBash3D grows

About KitBash3D

KitBash3D is a company and community that celebrates taking risks and being on the cutting edge of technology and digital media. Our premium 3D assets cover everything from ancient temples to futuristic utopias that artists use to bring their imaginary worlds to life. Our customers include Marvel, Netflix, Warner Bros, HBO, EA, Ubisoft, Naughty Dog, 2K Games as well as thousands of independent artists and hobbyists in more than 150 countries.

We are on a mission to enable and inspire the creators of the virtual frontier and we’re looking for amazing people to join us on this journey.

Equal Opportunity Employment

KitBash3D is committed to a diverse and inclusive workplace. KitBash3D is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please include your request as part of the questionnaire in this application.

Please Keep Reading...

We know research shows that women and other marginalized folks tend to only apply to a job when they meet every requirement. So, if you think you have what it takes to own this role, but don’t necessarily check every box, we would still love to hear from you!

E-Verify Employer
KitBash3D participates in E-Verify. For more information on E-Verify and your rights to employment, please see the following notices: E-Verify Notice 1; E-Verify Notice 2.