Location: McLean, Virginia
Job Type: Contract
Compensation Range: $35 - 40 per hour
Are you a creative storyteller with a passion for crafting compelling content? We're looking for a talented
Copywriter to lead the creation, execution, and performance analysis of content marketing initiatives across various channels, including websites, paid digital media, social platforms, and affiliate networks. This role is instrumental in expanding inbound and outbound marketing efforts, boosting brand awareness, engaging existing audiences, and generating leads. You will collaborate with brand, digital, creative, product, and cross-functional teams to ensure all content aligns with the overall brand voice and objectives.
Responsibilities:
- Create and edit compelling marketing content to support brand and product growth, including website copy, blog posts, social media content, advertising materials, and affiliate marketing content.
- Ensure all content complies with brand guidelines, legal, and regulatory standards.
- Collaborate with designers, brand managers, influencers, and industry experts to produce content that aligns with brand voice, resonates with target audiences, and achieves strategic goals.
- Work closely with the social media strategist to develop content strategies for social channels.
- Manage the content creation process from ideation to delivery in collaboration with product teams, external partners, and creative teams.
- Develop creative concepts in collaboration with visual designers, ensuring synergy between visual and verbal elements.
- Write both short-form and long-form content, converting complex financial product information into clear and engaging copy.
- Build and maintain relationships with brand ambassadors to amplify content across multiple digital platforms.
- Stay current with SEO best practices and ensure all content is optimized for search engines.
- Perform other related duties as needed.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- At least 3+ years of experience in content creation, with a strong preference for financial writing.
- Exceptional writing and editing skills, with the ability to craft content that connects with and engages target audiences.
- Demonstrated experience writing for social media and websites, with a solid understanding of SEO best practices.
- Creative thinker with the ability to develop innovative ideas and solutions.
- Knowledge of content optimization techniques and SEO tactics.
- Experience working with Adobe Experience Manager is a plus.
- Strong collaboration skills and ability to work with internal and external teams across multiple disciplines.
- Self-motivated with excellent prioritization and time management abilities.
- Leadership and presentation skills, with confidence in presenting ideas to senior management.
- Enthusiastic team player with a strong work ethic.
Why Join Us?
This is an exciting opportunity to play a key role in driving content strategies for a brand committed to delivering exceptional value to its audience. If you are passionate about crafting impactful copy and thrive in a collaborative, fast-paced environment, we want to hear from you!
Apply today to help shape our brand voice and connect with audiences in meaningful ways.
JOB ID: 1073633
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
This posting is open for thirty (30) days.
