Senior Media Buyer (Canada)

Are you a strategic, data-driven marketer ready to make an impact in digital advertising? Join Tier 11 as our Senior Media Buyer, where you’ll lead the creation of multi-platform campaigns that drive real results, optimize performance, and enhance our clients' digital presence. With a passion for analytics-fueled innovation and a proven track record in traffic generation, you’ll be pivotal in pushing industry boundaries and setting new standards. Join our team of trailblazers, and together, let’s make something extraordinary happen.

Key Details

• Full-time, fully remote position, requiring work in a US-friendly timezone.
• Tier 11 is a full-service Digital Marketing Agency - tiereleven.com.
• You will be hired through an Employer of Records as a Canadian Worker
• You will be on the Traffic Team and Production Department, reporting to the Head of Traffic.

Benefits at Tier 11

• Clear growth pathways with opportunities to advance within the organization, especially with our anticipated scale in 2025.
• Training budget to foster continuous learning and development.
• Generous time-off policies to support work-life balance and peak performance.
• Competitive compensation package reflecting your value to our organization.
• Additionally, you’ll benefit from Canadian employee support programs and benefits, ensuring resources for both personal and professional success.

To learn more about our culture and what it's like to work at Tier 11, check out these links:

• Glassdoor Reviews
• Tier 11 Vision
• Tier 11 Manifesto

Why Work for Tier 11

At Tier 11, we’re on a mission to redefine digital marketing through our unique Conversion Engine methodology. This data-driven approach combines creative, traffic, data, and after-the-click optimization to drive measurable, scalable growth for our purpose-driven clients. Joining Tier 11 means you’ll be future-proofing your skillset by learning from top industry professionals and accessing advanced tactics across primary ad platforms while expanding your marketing knowledge beyond media buying.

As part of a forward-thinking agency, you’ll work with clients who value true partnerships, with success measured by business impact, not just ad platform metrics. You’ll have the support of dedicated data and technical teams for seamless conversion tracking, along with a full creative team providing a continuous flow of performance-driven assets. Our partnerships with leading analytics and attribution providers ensure you have access to top tools and insights.

At Tier 11, you’ll be surrounded by trailblazers and strategic thinkers who push boundaries. We invest heavily in your growth, offering comprehensive training, mentorship, and career advancement opportunities. With a culture that rewards performance and initiative, there’s no limit to your potential here.

If you’re ready for a transformative challenge and want to reshape the future of digital marketing, Tier 11 is where you belong. Join us, and let’s make an impact together.

Why This Role Exists at Tier 11

As a Senior Media Buyer, you’ll play a crucial role in Tier 11’s growth and reputation as a leader in data-driven digital marketing. Your skill in creating and executing omnichannel traffic strategies in a collaborative team environment is key to delivering exceptional results for our clients and enhancing our agency’s performance. With an innovative approach to omnichannel campaign planning and optimization, you’ll help maximize ROI for our clients, positioning Tier 11 as an industry leader.

What You’ll Do

• Plan and execute omnichannel campaigns for e-commerce and lead-generation clients on platforms such as Meta Ads, Google Ads, Amazon Ads, and programmatic channels.
• Analyze data to identify issues and make improvements, presenting recommendations that help meet and exceed targets.
• Build trust with clients through clear updates, goal tracking, and identifying ways to add value.
• Collaborate closely with internal teams and external partners to ensure the successful execution of marketing strategies.

Who You Are

• A Strategic Thinker who understands how your work aligns with team and client goals, enabling you to anticipate needs, obstacles, and opportunities.
• A Data-Driven Omnichannel Innovator who uses data insights to drive meaningful actions across multiple platforms, maximizing campaign impact.
• A Collaborative Team Player who values teamwork, working closely with colleagues and partners to ensure seamless execution of marketing strategies.

Required Behaviors to Excel

• Think Like a Strategic Partner: Anticipate client needs and focus on long-term goals to build tailored solutions.
• Connect the Dots for Greater Impact: Identify connections between your work and broader team objectives to drive maximum value.
• Advocate for continuous improvement and client growth through strategies that push the boundaries of digital marketing.

Required Skills

• Proficiency in managing multi-platform campaigns to achieve client goals.
• Expertise in data analysis and visualization tools like Google Analytics.
• Ability to translate complex data into actionable insights for collaborative decision-making.

Required Experience

• At least 3 years of experience in digital marketing, with a proven track record in traffic generation and optimization, driving measurable results and revenue growth for clients.
• Demonstrated ability to exceed performance targets across primary and secondary ad platforms.
• Proficiency in leveraging analytics tools to inform strategy and optimize campaign performance, contributing to data-driven decision-making.

At Tier 11, we're looking for a visionary Senior Media Buyer who is ready to redefine what’s possible in digital marketing. If you’re a data-driven strategic thinker with a passion for innovation and a history of delivering breakthrough results, we want you on our team. Apply now, and let’s work together to create the future of digital marketing, one groundbreaking campaign at a time.