Healthcare’s helping hand.
CHG shook things up in 1979 by inventing the locum tenens staffing model. We connect doctors with patients who need their care. As the largest physician staffing firm in America, our providers treat millions of patients each year.
Our industry is growing and demand is high. This means you’ll have plenty of opportunities to grow and develop in your career. Keeping healthcare healthy can be as fun as it is rewarding
The Sr. Director of Product and Growth Marketing will maximize the impact and efficiency of CHG Healthcare’s customer-facing products and marketing efforts. The primary focus areas will be improving the product and marketing strategy to progress the customer experience and overall effectiveness through the entire funnel (from awareness to acquisition and retention). This will be completed by identifying growth opportunities that align with overall business goals, through customer feedback, data, and experimentation, and by overseeing the product and marketing roadmap and results. This role will report to the VP of Marketing and Customer Products.
Responsibilites:
Leadership: Successfully lead diverse product and marketing teams, focused on growth and development, engagement, and coaching.
Strategy: Build and execute a cohesive, data-driven product and marketing strategy to shape, capture, and close strategic growth opportunities.
Product Strategy: Lead the customer product team, manage an in-market product, while seeking to drive innovation and strategic GTM initiatives. Implement product enhancements that drive organic growth through user engagement.
Product Management: Lead and support the product’s roadmap and development through agile product development, software development lens, and with the full product lifecycle in mind.
Websites: Oversee the web product team’s work in creating and optimizing several marketing websites to educate potential customers, generate leads, and support business objectives.
Paid Media: Responsible for overseeing and optimizing performance marketing, focused on customer brand awareness, acquisition, and growth across several channels including paid ad campaigns, organic search, and social.
Lifecycle Communications: Guide the team in crafting targeted and automated email and push notification strategies that enhance engagement and drive revenue-generating opportunities.
CRO: Focus on measurable results, rapid experimentation, and scalable strategies. Experiment with different channels and strategies frequently, optimizing tests incrementally to determine how to best optimize the marketing spend.
Results Management: Analyzing real-time results to enable faster optimization and accelerated growth. Establish and monitor OKRs, KPIs, and metrics. Play a key role in elevating our performance marketing efforts, while making growth and results management a core competency within the division.
Customer and Market Insights: Diving into customer insights, ensuring our product and marketing strategies reach, engage, and retain the right audiences. Stay ahead of trends and changes in customer behavior, technology, and the competitive landscape, adapting the company’s strategies accordingly.
Partnerships: Proactively partner with leaders in sales, product, and marketing. Foster collaboration, alignment, and development to clear goals.
Qualifications:
Ability to balance strategic vision with tactical thinking and attention to detail.
Significant capacity for diverse work and highly driven.
Naturally curious and aptitude for learning.
Demonstrated ability to build high-performing, engaged teams, fostering a collaborative, growth-focused, continuous-improvement culture.
Strong analytical and optimization mindset. A strong desire to test and learn and utilize data to inform decision-making.
Executive presence: excelling in communication and storytelling, relationship-building, and the ability to influence and evangelize across the organization
A passion for working with and understanding customer’s needs to anchor priorities and drive solutions.
Strong product development experience and ability to implement strategic roadmaps, ensuring consistent execution, and optimizing business value.
Successful marketing execution and results management.
Education & Years of Experience:
Bachelor’s degree in a relevant field
10+ years of experience in product management or marketing
8+ years with at least 5+ in a senior people leadership role
Preferred:
Experience working in large-scale, technology-enabled healthcare services businesses
MBA or advanced degree in a related field
We believe in fair compensation for all of our people, which is why our pay structure takes into account the cost of labor across U.S. geographic markets. For this position, we offer a pay range of $160,600 -- $ 347,300 annually, with pay varying depending on work location and job-related factors such as knowledge, position level and experience. During the hiring process, your recruiter can provide more information about the specific salary range for the job location.
CHG Healthcare offers starting salaries for sales positions in the form of total target compensation (TTC = base + commission + bonus), which includes base pay, commission, and bonuses. Sales positions receive short-term incentives through commission plans and bonuses. On the other hand, non-sales positions have starting salaries that consist of a base salary and short-term incentives through various bonus plans, which are paid out monthly, quarterly, or annually.
In return we offer:
• 401(k) retirement plan with company match
• Traditional healthcare benefits such as medical and dental coverage, and some unique benefits like onsite health centers, corporate wellness programs, and free behavioral health appointments.
• Flexible work schedules - including work-from-home options available
• Recognition programs with rewards including trips, cash, and paid time off
• Family-friendly benefits including paid parental leave, fertility coverage, adoption assistance, and marriage counseling
• Tailored training resources including free LinkedIn learning courses
• Volunteer time off and employee-driven matching grants
• Tuition reimbursement programs
Click here to learn more about our company and culture.
CHG Healthcare values a diverse and inclusive workforce. Interested in this role but not a perfect fit? Apply anyway.
We welcome applicants of any race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status and individuals with disabilities as an Affirmative Action/Equal Opportunity Employer. We are an at-will employer.
What makes CHG Different?
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