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Head of CRM/Retention

extra holidays - fully flexible

Remote:

Full Remote

Experience:

Mid-level (2-5 years)

Work from:

Cyprus

Offer summary

Qualifications:

2+ years as a CRM Manager, Experience in iGaming or Gambling industry, Familiarity with Latin American market a plus, Proficiency with data analytics tools.

Key responsabilities:

Develop and implement CRM strategies
Analyze user behavior and key metrics for campaigns

Fidel Partners Marketing & Advertising Scaleup http://fidel.partners/

501 - 1000 Employees

See more Fidel Partners offers

Job description

About Us:
We are an innovative iGaming company with over four years of experience and a team of 1,300+ professionals globally. Our projects are recognized across Tier 1–3 markets for their success and user engagement. With the launch of a new project, we are seeking a dedicated Head of CRM to build and optimize user retention and engagement strategies.

What Experience Is Important to Us:

2+ years of experience as a CRM Manager in the iGaming or Gambling industry.
Familiarity with the Latin American market is a significant advantage.
Proficiency in data analytics tools to assess and improve campaign performance.
Proven ability to segment customer databases and design personalized loyalty programs.
Experience in A/B testing and applying insights to enhance engagement.
Solid understanding of online casino and sportsbook user behavior.

What You Will Do:

Develop and implement CRM strategies to enhance user retention, engagement, and monetization through personalized multi-channel campaigns (email, SMS, push notifications).
Analyze user behavior and key metrics to create tailored offers, optimize customer journeys, and improve campaign performance for both general and VIP users.
Configure and manage the CRM system for efficient segmentation, automation, and campaign execution, integrating A/B testing insights to refine strategies.
Collaborate with cross-functional teams and stay updated on industry trends to ensure CRM initiatives align with company objectives and best practices.

Why You Should Join Us:

Be part of a global iGaming leader expanding into new markets.
Work on an exciting new project with ample opportunities for innovation.
Competitive salary and benefits package, reflecting your expertise.
Professional growth through access to industry insights and cross-team collaboration.
A supportive, innovation-driven culture free from micromanagement.

Ready to make an impact? Apply today and help us redefine CRM excellence in the iGaming industry! 🚀