SEO Expert (FR/EN)

Neoshore is a Belgian-based company offering IT andconsultancy services to clients worldwide. For this role, you will collaborate with a leading Belgian company specializing in boiler replacement, installation, troubleshooting, and maintenance for residential customers.

Through a network of over 75 independent field professionals, supported by a team of technical experts, this client ensures rapid and structured interventions for maintenance, repairs, or new installations.

Key Responsibilities:

• SEO Content Writing: Create high-quality, SEO-optimized web pages and blog articles that align with best practices and user needs.
• Keyword Research: Identify and analyze relevant keywords in the heating industry to maximize site visibility.
• Content Optimization: Review and update existing content to improve search engine rankings and boost organic traffic.
• SEO Monitoring and Analysis: Use tools like SEMrush, Google Analytics, and Yoast SEO to track performance and refine content strategies.
• Email Marketing Copywriting: Design engaging email marketing campaigns to retain clients and promote company services while maintaining brand tone consistency.
• Cross-Team Collaboration: Work closely with marketing and development teams to align content with ongoing campaigns and ensure brand consistency.

Qualifications and Experience:

• Minimum 5 years of experience in SEO web writing, preferably in the services sector or with technical topics.
• Strong knowledge of SEO techniques and optimized web writing.
• Proficient in SEMrush, GA4, Yoast SEO, and natural referencing practices.
• Excellent writing skills in French and English, with a focus on spelling and editorial quality.
• Good command of French and English
  

Desired Skills:

• Autonomy and Organization: Ability to manage time and priorities effectively while meeting deadlines and performance goals.
• Curiosity and Analytical Skills: Proactive in researching SEO trends and identifying content opportunities to enhance site visibility.
• Team Player: Comfortable working remotely in a team, with strong collaboration skills to achieve shared objectives.