Offer summary

Qualifications:

Proven experience in marketing leadership roles., Strong knowledge of ABM and campaign optimization., Experience in driving lead generation strategies., Background in tech services or enterprise solutions..

Key responsabilities:

Lead marketing strategy and initiatives.

Drive new customer acquisition and client expansion.

Job description

Vice President (VP) of Marketing 🌟

Location: 🌍 Remote (Candidates from US and LATAM only)

Reporting To: CEO

🚀 Nearsure is a tech professional services company specializing in custom software development and enterprise solutions, with a strong presence in the North American market. We are seeking an experienced VP of Marketing to drive growth, lead generation, and brand positioning.

Key Responsibilities

• Lead marketing strategy across institutional, outbound, and inbound initiatives.

• Drive new customer acquisition and expand relationships with existing clients, targeting U.S. enterprise companies.

• Oversee Account-Based Marketing (ABM) and content creation to generate high-quality leads.

• Execute event-based strategies, including conferences and co-branded initiatives.

• Build and lead a growing marketing team, ensuring alignment with business goals.

• Use data-driven insights to optimize campaigns and maximize ROI.

• Collaborate with sales and product teams to align go-to-market efforts.

• Elevate Nearsure’s brand positioning by driving impactful campaigns and enhancing digital presence.

• Plan and execute event-based marketing strategies, including conferences and co-branded initiatives, to engage key enterprise clients.

• Collaborate with sales teams to align branding and marketing strategies, ensuring seamless integration with business objectives.

• Lead the creation of high-value content to support enterprise-focused marketing efforts.

• Manage and grow a high-performing marketing team, fostering innovation and excellence.

Required profile