Email Marketing Manager

About Wrike

Wrike is the most powerful work management platform. Built for teams and organizations looking to collaborate, create, and exceed every day, Wrike brings everyone and all work into a single place to remove complexity, increase productivity, and free people up to focus on their most purposeful work.

We are looking for an Email Marketing Manager who is passionate about email marketing and marketing technology and eager to grow in the field of email marketing and automation. 

How You’ll Make an Impact

• Create emails and landing pages for email campaigns using email and landing page builder tools (no coding is required)
• Manage and execute blast email campaigns and triggered communications
• Develop new nurturing campaigns and maintain existing ones to improve their performance
• Create and manage Marketo programs for various marketing channels and enable its tracking and synchronization with SFDC and other tools
• Handle lists uploads for marketing campaigns
• Prepare, analyze, and present performance reports to management and stakeholders, offering data-driven insights and recommendations
• Contribute to setting and achieving team and company goals and deliverables
• Follow established processes and frameworks using Wrike as a company’s work management tool
  
  

You will achieve your best if you have

• 2+ years of marketing experience and a desire to grow in the field of email marketing/automation
• 1+ years experience with marketing automation tools like Marketo, HubSpot, MailChimp, etc. 
• Understanding the metrics of email marketing campaigns and ability to analyze email performance 
• Familiarity with A/B and multivariate testing methods to optimize email campaigns
• Ability to meet tight deadlines in a fast-paced environment with high attention to detail and accuracy
• Capable of working independently while effectively collaborating with cross-functional teams
• Good project and program management skills
• Experience with customer segmentation techniques
  
  

You will stand out with

• Experience with other marketing operations-related tools (CRM, QA systems, mobile notification platforms, email builders, CMS systems etc.) 
• Knowledge of GDPR, CAN-SPAM, and other email compliance regulations
• Basic understanding of HTML and CSS is a plus

Perks or working at Wrike 

• 10 days of National and Festival Holidays per year
• 18 days of paid vacation per year
• 14 days of sick leave with a medical certificate per year
• 5 uncertified sick days per year
• Group Medical Plan: Coverage for employees, spouse, children, and parents/in-laws for Rs 5,00,000. Free health checkup for employees
• Personal Accident Insurance: Rs 50,00,000
• Term Life Insurance: Rs 50,00,000
• Up to 26 weeks of paid maternity leave for the first two children
• 4 weeks of paid parental leave
• 2 days off for volunteering with nonprofit charities
• Broadband/Internet Reimbursement: INR 1500 per month
• Full-stocked pantry and complimentary lunch
• Hybrid work model
  
  

Your recruitment buddy will be Arjola Stejskal, Talent Acquisition Specialist

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