Marketing Manager Oncology

We are seeking a Marketing Manager to help lead our local marketing initiatives!

Reporting directly to the Country Marketing Lead in Japan, this team will handle driving brand marketing activities for both currently commercialized indications and future launches. This role requires close collaboration with cross-functional and cross-regional collaborators to ensure the detailed execution of strategic and tactical brand plans.

In this role, a typical day might include:

Leading brand marketing strategies in Japan and providing input into the development of the global brand strategy, functional plans, and budget.

Delivering the local brand planning design including analysing the competitive landscape, identifying key promotional opportunities, developing customer-centric and differentiated messages to key target audiences.

As part of the planning process, working in partnership with local counterparts in Medical Affairs to build and agree on an aligned brand strategy.

Collaborating with your colleagues to implement promotional activities defined in the brand plan.

Analysing drivers and barriers of brand performance (e.g. share of voice, market dynamics, competitive actions) and identifying and proposing actions to address opportunities or risks to performance.

Responsible for the creation and delivery of external collaborator engagement plans (including national congresses, HCP meetings etc) in coordination with cross-functional teams.

Crafting of local promotional materials aligned with the local and global brand plans for use by the sales force and via digital channels.

Working closely with the Sales Team in the development and execution of the Field Plan of Action, national/regional sales meeting execution and Field communications in collaboration with internal and external partners/customers.

Developing local promotional budget and handling the spend in line with approved budget.

This role might be for you if you have:

• A bachelor’s degree

• 7+ years of biotech/pharma brand marketing experience

• Expertise in handling ad agency and suppliers and developing annual budgets.

• Strong integrity and ethics in behaviors, actions, and communications

• Ability to travel when required 20% - 30%

• A deep understanding of the local healthcare compliance codes and any regulations related to promotional activities.

• Written and spoken English language skills.

• Oncology marketing experience, required

• Launch experience a plus.

Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits, which often include (depending on location) health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off for eligible employees at all levels!

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business.

For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions.  For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location.

Please note that certain background checks will form part of the recruitment process.  Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc.