Digital Marketing Manager

Digital Marketing Manager

Location: Full-Time | USD salary | Remote | Join BrightCrew

About BrightCrew

BrightCrew is on the hunt for a results-driven Digital Marketing Manager to lead the charge in expanding our client's digital footprint and driving customer acquisition through innovative and data-driven strategies. This role is perfect for a dynamic individual with expertise in digital channels, campaign management, and analytics. If you're passionate about crafting compelling marketing strategies and optimizing performance across platforms, wed love to have you on board!

Key Responsibilities

Strategy & Execution

• Develop and execute integrated digital marketing strategies to drive brand awareness, engagement, and lead generation.

• Manage campaigns across channels such as Google Ads, social media (Facebook, Instagram, LinkedIn, TikTok), email, and SEO.

• Create and optimize landing pages, A/B test creative assets, and improve conversion rates.

Performance Analysis & Optimization

• Monitor and analyze campaign performance using tools like Google Analytics, ensuring KPIs are met or exceeded.

• Develop actionable insights and adjust strategies based on data to maximize ROI.

• Stay up-to-date with industry trends, competitor strategies, and platform updates to maintain a competitive edge.

Team Collaboration

• Work closely with the content team to align messaging and create compelling copy and visuals.

• Collaborate with sales and business development teams to align marketing efforts with revenue goals.

• Manage relationships with external agencies and vendors for specialized projects.

Requirements

• Experience: 5+ years in digital marketing with a proven track record of managing successful campaigns.

• Skills:

• Expertise in paid media platforms (Google Ads, Meta Ads Manager, LinkedIn Ads).

• Strong proficiency in SEO, email marketing, and content strategy.

• Analytical mindset with hands-on experience using Google Analytics, HubSpot, or similar tools.

• Familiarity with A/B testing tools and CRO methodologies.

• Strong project management skills, capable of juggling multiple campaigns simultaneously.

Bonus Skills

• Experience with marketing automation tools (e.g., HubSpot, Marketo).

• Knowledge of emerging platforms like TikTok Ads and influencer marketing.

• Certification in Google Ads or Facebook Blueprint is a plus.

Why Join BrightCrew?

• Work remotely with global clients and cutting-edge technology.
• Competitive USD salary and opportunities for professional growth.
• Collaborate with a diverse team that values innovation, curiosity, and results.