Lansweeper is a fast-growing SAAS scale-up helping businesses better understand, manage, and protect their IT devices and network. We empower our customers with accurate data and actionable insights about their technology environment. We currently discover and monitor around 100 million connected devices from 20,000+ customers, including Mercedes, Michelin, Sony, Carlsberg, Nestlé, IBM, Maersk and Samsung to governments, banks, NGOs, and universities, driven by its 300+ strong teams in Belgium, Spain, Italy, Ireland, UK, Canada and the USA. Over 90% of our customers renew their subscriptions every year and we onboard 250 new customers every month.
Partner Marketing Manager, ISVs
As the Partner Marketing Manager for ISVs, you will report to the Head of Field and Partner Marketing and will provide strategic marketing expertise and drive the go-to-market (GTM) strategy. Working closely with ISVs and embedded technology partners, you'll create compelling joint messaging and "better together" narratives that generate pipeline. In collaboration with regional channel and sales teams, you will develop and execute campaign and recruit strategies to accelerate growth through comprehensive, data-driven marketing plans on a global scale.
Key Responsibilities:
· Develop and execute “Better Together” GTM strategies for ISV technology partners
· Lead efforts to recruit ISV and embedded (OEM) technology integration partners
· Create and promote joint messaging and campaigns to accelerate pipeline growth
· Collaborate with sales and channel teams to align marketing efforts and optimize outcomes
· Build, implement, measure, and optimize comprehensive global marketing plans
· Track and analyze partner marketing performance using data and analytics
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