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Email Marketing Specialist

extra holidays - extra parental leave

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United Kingdom

Offer summary

Qualifications:

Bachelor's degree in Marketing or related field preferred, Proficiency with email marketing platforms, Strong analytical and reporting skills, Excellent written communication skills, Creative mindset to generate engaging content.

Key responsabilities:

Design and execute email marketing campaigns
Analyze data for targeted email segmentation
Collaborate on email copy and template design
Monitor campaign performance metrics
Conduct A/B testing for strategy optimization

Proppel Human Resources, Staffing & Recruiting TPE https://www.weareproppel.com/

2 - 10 Employees

See more Proppel offers

Job description

About Proppel
We find and place Top 1% talent from LATAM in remote roles in UK & US companies to help them grow faster.

If you're looking for the opportunity to develop your skills and work with some of the best and most exciting companies around the world, Proppel is the place for you.

Our headquarters are in London, UK, and we're looking for top-tier talent in Latam to support our clients in the UK and the US.

What we're looking for
In this role, you will be responsible for developing and implementing effective email marketing campaigns that engage and retain our audience. The ideal candidate will have a strong understanding of email marketing best practices and a passion for optimizing campaigns to drive results.

Responsibilities:

Campaign Development: Design and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
Audience Segmentation: Analyze customer data to create targeted email lists and segments for personalized messaging.
Content Creation: Collaborate with the content team to write compelling email copy and design visually appealing templates.
Performance Tracking: Monitor and analyze campaign performance metrics, including open rates, click-through rates, and conversions, to optimize future campaigns.
A/B Testing: Conduct A/B tests on subject lines, content, and timing to identify the most effective strategies.
Compliance: Ensure all email marketing efforts comply with relevant regulations and best practices according to locations and industries.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field is preferred.
Proficiency with email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo, Active Campaign).
Strong analytical and reporting skills and experience with data-driven decision-making.
Excellent written communication skills and attention to detail.
Creative mindset with the ability to generate engaging content.
Ability to strategize campaigns from scratch for different audiences and various accounts simultaneously.

Benefits