Adobe Target Architect
Remote
Key Responsibilities:
• Architect, configure, and manage Adobe Target to deliver personalized experiences across digital channels.
• Implement Adobe target on various channels using Adobe Experience Platform, Adobe Launch, AEP SDKs, Web SDK, and AEP Mobile SDKs.
• Utilize Adobe Launch for tag management and deployment.
• Integrate Adobe Target with other Adobe Experience Cloud products like Adobe Analytics and AEM including using Adobe admin APIs.
• Collaborate with marketing, development, and analytics teams to define and execute optimization strategies.
• Troubleshoot and resolve issues related to Adobe Target implementations.
• Train and mentor team members on Adobe Target and related technologies.
• Guide business users in setting up conversion metrics and interpreting A/B testing results.
• Develop and maintain technical documentation and best practices.
• Stay updated with the latest trends and advancements in Adobe Experience Cloud technologies.
Desired Profile:
• Experience:
o Minimum 7 years of experience in digital marketing optimization.
o Proven experience with Adobe Experience Platform, Adobe Launch, and Adobe Target.
o Hands-on experience implementing Adobe Target activities
o Hands-on experience implementing Adobe target using Adobe Launch, AEP SDKs, Web SDK, and AEP Mobile SDKs.
o Proficiency in using Adobe Admin APIs.
o Familiarity with Auto Personalization and Recommendations features.
o Experience in Adobe RT-CDP desirable.
• Skills:
o Strong understanding of JavaScript, HTML, and CSS.
o Familiarity with front-end web development and debugging tools.
o Excellent problem-solving and analytical skills.
o Ability to work collaboratively in a fast-paced environment.
o Strong communication and documentation skills.
o Ability to train and mentor others effectively.
o Ability to guide business users in setting up conversion metrics and interpreting A/B testing results.
Black Pen Recruitment
Heetch
Arts Council England
YAZIO
