Account Director (Digital Marketing)

The Account Director will own the client relationship and revenue goals for assigned digital marketing clients across franchise, mid-size, or enterprise businesses. You will be responsible for working with our clients to deliver long-term, strategic value and customer service. You must possess the ability to prospect, close business, and sell ideas based on clients stated business objectives. You will continually grow/strengthen client relationships and build networking possibilities. 

This role is fully remote within the U.S., and qualified U.S. residences across all 50 states and encouraged to apply.

Essential Responsibilities:

● Focus on building strong, in-person client relationships through regular contact

● Lead performance marketing strategies for assigned accounts
● Forecast partnership potential and set revenue goals

● Maintain ongoing sales pipeline and track sales based on goals set
● Ensure both Ignite and client are working together optimally to foster growth of each other’s
businesses
● Actively consult and provide client with ongoing creative and strategic recommendations to
help support their business
● Serve as the client advocate inside Ignite to ensure that all Ignite teams have the necessary
information to scope and complete a project, on schedule and on budget, which includes
client program goals, product knowledge, best practices and content
● Continuously manage and set both internal (Ignite) and external expectations
● Monitor and track client’s performance objectives for all their existing initiatives to ensure
program goals are being met/exceeded
● Serve as the lead point of contact for all custom account management matters
● Develop trusted advisor relationships with key accounts, customer stakeholders and
executive sponsors
● Develop new business with existing clients and/or identify areas of improvement to meet
sale quotas
● Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts)
● Client onboarding, support, adoption, advocacy, retention, renewals, and up-sells
● Foster collaboration within the team and across marketing verticals
● Manage client services outcomes to increase retention rates and reduce churns
● Partner with internal teams to effectively solve client problems and provide strategies
● Expand revenue in accounts through cross-selling and up-sell opportunities
● Influence client’s lifetime value through customer satisfaction, loyalty, and overall NPS
performance
● Drive new business growth through greater advocacy and reference-ability
● Conduct client check-in calls & QBRs
● Manage client listening points through surveys, Executive Sponsor sync calls, exit surveys,
and more
● Coach delivery and production teams through pre-call syncs, on-call feedback, post-call
syncs, and consistent identification of growth opportunities for the entire account team

Required Qualifications
● 7+ years of account management experience in marketing, client services within agency/or digital marketing creative services field

● Experience with franchise client and franchise marketing agency

● Proven track record for directly driving revenue
● Excellent client management, expectation management, negotiation and conflict resolution
skills

● Leadership experience and capability
● Demonstrate ability to communicate, present and influence key stakeholders at all levels of
an organization, including executive and C-level
● Proven ability to juggle multiple account management projects at a time, while maintaining
sharp attention to detail
● Excellent listening, negotiation and presentation abilities
● Experience delivering client-focused solutions to customer needs
● Solid experience with CRM software (e.g. Salesforce, Hubspot)
● You are highly skilled at managing difficult clients and turning frowns upside down
● 5+ years of sales and business development experience
● 5+ years of experience working in digital marketing
● Performance management and paid media strategy experience
● Experience managing multiple agency clients/accounts
● Excellent business acumen and experience working with business executives.
● Exceptional verbal and written communication skills, including the ability to effectively
communicate and present ideas and solutions to internal and external customers
● Bachelor's degree in marketing, business, communications, or closely related field
● Keen attention to detail and ability to grasp the big picture
● Proven ability to build rapport with clients
● Proven ability to lead a team/department
● Strong problem-solving skills
● Robust organizational and time management skills, including the ability to effectively
prioritize work and meet deadlines

Why Ignite Visibility?

• A collaborative environment focused on client success and career development 
• Fully remote workforce with optional San Diego office
• Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)
• Named Fastest-Growing Private Companies in San Diego (2016-2020)
• Named Best Places to Work in San Diego 2017, 2020
• Named Inc 5000 Fastest Growing Companies 2017-2022

Benefits

• Competitive salary base + opportunities for commission & bonus
• Full comprehensive health, dental coverage, vision coverage
• Fully remote work setting
• Generous paid vacation and sick time including your birthday off & extra time off around major holidays
• 401k-retirement plan with employer match
• Employee advancement and clear growth potential
• Company-sponsored professional development opportunities 
  

Ignite Visibility is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.

Location

Compensation$90k - $120k