Offer summary
Qualifications:
7+ years in digital marketing, preferably B2B, Expert in PPC and lead nurturing, Experience with sales development teams, Strong analytical skills for goals evaluation, Knowledge of CRM systems like Salesforce.
Key responsabilities:
- Create and manage account-based campaigns
- Build a scalable demand generation function
- Manage inbound and outbound demand generation channels
- Optimize campaign performance through analysis
- Maintain feedback loop between sales and marketing