Senior Manager, Ad Tech Business Development

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

About the Role:

We are seeking a highly motivated and experienced Senior Manager of Ad Tech Business Development to lead our partnership initiatives within the Yahoo DSP Business Development team. This role is pivotal in driving Yahoo's growth within the ad tech space across Programmatic Media, Commerce Media and Advanced TV. The ideal candidate will be a strategic thinker with a deep understanding of the ad tech industry, including domain expertise in audience and measurement data products.

Key Responsibilities:

• Strategic Partnership Development: Identify, develop, and nurture strategic partnerships within the ad tech ecosystem, including technology providers, data partners, and media platforms. Act as the primary point of contact for partners, addressing their needs and concerns promptly.

• Consultative Sales and Partnership Support: Work closely with the Sales team to provide strategic guidance on monetization opportunities with Partners to achieve client objectives.

• Cross-functional Collaboration: Work with Legal, Privacy, Finance, Product, Marketing, and DSP Strategy teams to drive contract negotiations and align partnership strategies with product development.

• Emerging technologies Business Development: Experience with Advanced Analytics, CTV, Addressable TV, Gaming, generative AI or other emerging channels in digital media. Understanding of how to balance long and short term product goals with proven experience selecting and managing partnerships that offer both scale and/or differentiation

• Market Analysis & Opportunity Identification: Conduct comprehensive market analysis to identify emerging trends, technologies, and partnership opportunities. Stay abreast of industry developments to ensure our offerings remain competitive and innovative.

• Revenue Generation: Drive partnership growth by developing and executing effective partnership strategies, leveraging your expertise to articulate the value proposition of Yahoo DSP to potential and established partners. 

• Networking: Actively participate in industry events, conferences, and networking opportunities to continue to establish a strong presence for Yahoo DSP.

Qualifications:

• 7+ years of experience in business development within the ad tech industry, with a proven track record of driving growth and establishing strategic partnerships.

• Deep understanding of the ad tech landscape, including programmatic media, audience and measurement data products.

• Experience with TV buyers and/or CTV media execution (preferred)

• Experience supporting sales in client facing roles and proven track record of knowing how to prioritize between short and long term goals to support the product roadmap

• Strong analytical and strategic thinking skills, with the ability to translate insights into actionable business plans.

• Excellent communication and presentation skills, with the ability to influence at the executive level.

Why Join Us?

• Innovative Culture: Be part of a creative and forward-thinking team, committed to transforming the ad tech industry.

• Growth Opportunities: With a focus on continuous learning and development, we provide ample opportunities for professional growth and advancement.

• Impactful Work: Play a vital role in shaping the future of Yahoo DSP Partnerships, helping our clients achieve their goals through innovative and data-driven solutions.

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion (www.yahooinc.com/diversity/) page to learn more.

The compensation for this position ranges from $122,250.00 - $255,000.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you’ll be given notice to make arrangements. 

If you’re curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.