Just Global:
At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive reoccurring revenue. We are the heart of B2B.
What you are accountable for:
The Manager, Omnichannel is accountable for managing omnichannel strategy, optimization and execution across all programmatic and direct partners and in-house platforms and works to ensure the highest level of quality work, strategic thinking, and collaboration with both internal and external partners for a select group of accounts. Working in close collaboration with media activation and omnichannel leads, this role manages all aspects of the campaign life cycle as it pertains to omnichannel including ownership of the day-to-day across active campaigns.
What you are responsible for:
Internal
Holistic ownership of client accounts for channel, including strategy, planning, budgeting, and reporting
Help develop and pitch innovative strategies and meaningful insights for campaigns for both new and existing clients
Provide strategic and executional support to team members on a variety of clients with different complexities and backgrounds
Manage and maintain active media plans within media planning platform, ensuring integrity of plans at all times for select group of accounts including budget input management in multiple platforms
Troubleshoot issues/concerns and work with online partners to resolve as needed
Proactively communicate with client and internal teams; prepare call agendas, and follow up with call recaps
Research, test, and evaluate new data providers, DSP’s and other partners
Perform in-platform maintenance and optimizations
Own regular budget pacing and monitoring for live campaigns to ensure accurate spend delivery, along with any recommendations on strategic test opportunities
Analyze reports within native platforms, excel or Datorama and recommend optimizations for improving campaign performance.
Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements
Help educate the agency on the capabilities within programmatic platforms through ongoing meeting facilitation, note taking, and POV creation
Exhibit the ability to anticipate and solve problems
Customers
Ability to support onboarding of new clients in close collaboration with all internal teams throughout the onboarding process
Translate marketing goals and brand positioning into viable media communication strategies and ideas across omnichannel landscape
Discover and deliver new test opportunities and ‘firsts’ to drive innovative solutions to executing omnichannel campaigns based on specific client business issues and challenges
Work closely with account and media leads to ensure strong senior client relationships on select group of accounts
Market Knowledge
Stay abreast of platform improvements and new offerings in the omnichannel space
Core understanding and knowledge across digital media landscape and where omnichannel intersects
Participate and contribute to agency thought leadership initiative, as applicable
Communicate with partners on latest and greatest ad tech in the industry
Management Responsibilities
Manage vendor relationships and cultivate partnerships that will facilitate account growth and performance
Ensure process and activation best practices are used across omnichannel team
Mentors Coordinator and Associate level team members regarding omnichannel best practices and internal processes
Support internal training and development initiatives specific to social media best practices and internal processes
What you’ll bring [knowledge, skills, and/or experience]:
Knowledge
- Agency Knowledge
- B2B Marketing – Client Knowledge
- B2B Marketing – Industry
- B2B Marketing – Media Activation
- B2B Marketing – Media Planning
- B2B Marketing – Vendor landscape
Skills
- Active listening
- Ad platforms: The Trade Desk / DV360
- Analytics platforms: Google Analytics, Adobe Analytics
- Challenge mediocrity
- Commercially astute
- Eye for detail
- Organized
- Other platforms: Asana, Nexelus
- People management
- Presentation skills
- Prioritizing
- Problem-solving
- Programmatic campaigns: set up and execution
- Solutions oriented
- Stakeholder management
- Strategic thinking
- Storytelling
- Upwards management
Experience
- 3+ years experience in a digital marketing environment, agency and/or client experience
- 3+ years experience with programmatic platforms
What it means to work at Just Global…
Being a Just teammate means working in alignment with our Values…
Cultivate Relationships
- Build rapport first.
- Put yourself in their shoes.
- Assume positive intent. Give others the benefit of the doubt.
Be One Team
- Collaborate.
- Be the guardian of each other’s reputation.
- Have each other’s back. Help each other out.
Strive for Brilliance
- Create work you can be proud of.
- Remain open and curious.
- Improve your work. Improve yourself.
And in return you can expect…
- You will be seen, heard, and included as a whole human being
- Your contribution will be valued, rewarded, and recognized
- You will develop deep and meaningful relationships that could last a lifetime
- You will have leaders who are worth following
- You will have the opportunity to develop yourself and your craft
- You will have a meaningful chapter in your career path
