Department: Digital Marketing
Location: India Remote
Description
Do you thrive on turning complex software delivery stories into compelling narratives? Are you passionate about showcasing the impact of projects through various content forms like blogs, webinars, community engagement, and case studies? If you're nodding along, we might just have the perfect role for you at Axelerant.
We've decided to name this role: "Growth Marketing Associate - Delivery"
Let's unpack what that really means.
What's an Axelerant Service Line?
At Axelerant, we aim to be the modern-day agency of record for transformative brands and digital agencies. Our services span across Intelligent Automation, Digital Experience Platforms, Digital Engineering, Digital Marketing, Quality Engineering, Experience Design, Customer Experience Services, People Transformation, and more.
Our vision is ambitious, but that's what drives us. Every Service Area needs a Marketer, and we need the right Growth Marketer to share the stories of our delivery successes and challenges.
Key Responsibilities
In this role, you'll be responsible for creating a marketing pipeline for showcasing Axelerant's delivery stories. You'll work closely with Delivery Managers, Director of Delivery, Marketing Manager. This position will involve multiple campaigns, focusing on telling the stories of our successful projects and engagements.
Key Responsibilities:
- Content Creation: Write thought leadership blogs, create compelling sales collateral, and work on website copy to highlight delivery stories.
- Event Strategy: Help strategize and execute events like MautiCon, Acquia Engage, DrupalCon, focusing on pre, during, and post-event activities.
- Community Engagement: Engage with internal and external communities to share delivery stories and case studies.
- Media Production: Create shows like DXP Deconstructed, QA Q&A, and other content formats that share delivery insights.
- Project Management: Leverage your past project management experience to understand and articulate project outcomes and challenges.
While you won't need in-depth experience in all these areas, your willingness to learn and adapt is crucial.
How You Will Be SupportedYou'll have access to a dedicated team, including a Social Media Marketer, Events Lead, Designers, Inbound Marketing Specialist, Multimedia Producer, and a HubSpot Developer. Axelerant's marketing function comprises over 15 professionals working cohesively to deliver results.
You'll also receive continuous mentorship, training, and support from a Career Manager and a Performance Coach.
Skills, Knowledge And Expertise
- Must-have:
- Open, enthusiastic, and kind attitude
- Strong writing skills
- Good grasp of in-depth research
- Adaptability to different tasks and projects
- Ability to take and implement feedback
- Strong English communication and collaboration skills
- Good to Have:
- Familiarity with SEO best practices
- Background in journalism, literature, psychology, or research
- Experience in project management
What Would Success Look Like For You?In the next six months, you will:
- Create and follow a content calendar
- Launch a YouTube show focused on delivery stories
- Develop a lead pipeline through compelling content
- Scale content production efforts
- Conduct market research at the service level
Your Work's ImpactYour work will help Axelerant share the success stories of our delivery teams, positioning us as thought leaders and trusted partners in the industry. You'll collaborate with service area leaders to highlight their expertise and contributions.
Why Work At Axelerant?
We're a people-centric company, driven by our core values: Openness, Enthusiasm, and Kindness. We value our team members and invest in their growth and well-being.
Benefits:
- Work-life flexibility and remote work: You decide when and where to work.
- Eight-hour workdays: We respect your time and don't expect more.
- Meaningful time off: 52 weekends, 40 days of consolidated leave, and special leaves like maternity, paternity, and sabbatical allowances.
- Medical insurance: Coverage for you and your family.
- Performance coaching: Professional coaches for career and personal development.
- Event sponsorship and continuing education allowance.
- No micromanagement: Autonomy in your work with support when needed.
- Inclusive culture: We champion diversity and equal opportunities.
Other Benefits:
- Health and wellness allowance
- Home office set-up allowance
- Sponsored team meet-ups, offsites, and retreats
- Co-working space allowance
