Head of Content

Head of Content

• Remote
• Permanent or Full-time Contractor
• Competitive Salary

About Us:
ClickOut Media is not just a company - it's a thriving ecosystem of diverse talent from around the globe. As a proudly remote-first organisation, we've cultivated an environment where creativity flourishes, collaboration is core, and innovation knows no bounds. With over +850 team members and more than 200 assets, our startup culture fuels our growth, making us a leading force in multi-channel marketing. We specialise in delivering best-in-class SEO & Content solutions to esteemed clients worldwide.

What Makes Us Different:
At ClickOut Media, we thrive in the most competitive search verticals, operate across every major language, and conquer platforms you've probably never even heard of. Our dynamic approach, combined with our fast-paced environment, sets us apart in the industry. We're not just here to meet expectations; we're here to exceed them, every single time. Our relentless pursuit of excellence has been the cornerstone of our continuous success.

Job Description:

We are seeking an experienced and dynamic Head of Content to join our team at cryptonews.com. This key leadership role will be responsible for developing and implementing our content strategy, with a focus on creating high-quality evergreen content and expanding our network of informational and commercial pages. The ideal candidate will have a deep understanding of the cryptocurrency and blockchain space, coupled with strong SEO expertise and team management skills.

Core Tasks:

• Develop and implement a comprehensive content strategy aligned with our SEO goals and business objectives.

• Lead and manage a team of internal SEO writers, ensuring high-quality content delivery and adherence to deadlines.

• Focus on creating and overseeing the production of unique evergreen content that drives long-term organic traffic.

• Expand our network of informational and commercial pages to increase our online presence and authority.

• Conduct ongoing market research to stay ahead of competitors and identify new content opportunities.

• Ensuring all pieces meet SEO best practices.

• Analyze content performance using tools like Google Search Console and Ahrefs, and make data-driven decisions to improve content strategy.

• Collaborate with other departments to ensure content aligns with overall business goals and marketing initiatives.

• Stay up-to-date with the latest trends and developments in the crypto/web3/blockchain space and incorporate them into our content strategy.

• Ensure the overall quality and accuracy of all content published on cryptonews.com.
  

Essential Requirements

• 5+ years of proven experience working with crypto/web3/blockchain content.

• Excellent writing and editing skills in English.

• In-depth knowledge of and passion for the finance/crypto field.

• Strong SEO expertise, including the ability to optimize content for search engines effectively.

• Proficiency with analytics and research tools such as Google Search Console, Ahrefs, and others.

• Experience in content strategy development and implementation.

• Proven team management experience, specifically in leading content or SEO writing teams.

• Familiarity with WordPress CMS is a benefit.

• Strong analytical skills and the ability to make data-driven decisions.