Marketing Specialist (HCIT SaaS)

Company Background

eVisit, headquartered in Mesa, AZ, is a telemedicine software company seeking to revolutionize healthcare delivery by creating physician-first tools that fundamentally simplify healthcare. Our HIPAA compliant telemedicine software was built for providers, by medical physicians, to optimize patient flow and boost practice revenue; while providing added convenience and high-quality care to patients, whether at work, home, or on the road.

eVisit is the fastest growing telemedicine software platform. The company is comprised of a unique team of talented individuals whose experiences are driven from backgrounds in healthcare and software development fields.

Marketing Specialist

• Collaborate cross-functionally with Sales, Product, Customer Success, People Operations, and other teams across the organization to drive brand awareness, lead generation, and customer engagement campaigns
• Collaborate with other marketing team members to develop high performing campaigns, leveraging testing and data-driven decision making to constantly improve performance
• Manage all strategic and operational elements of multi-channel campaign execution, including ideation, campaign set-up, list strategy and development, project management, campaign tracking, and data analytics
• Work cross-functionally to drive content and campaign effectiveness, prospect/customer engagement, and funnel advancement.
• Experience creating, developing, and delivering Executive Decks to be used in both Internal, external, and public presentations. Familiar using Google Slides.
• Responsible for developing consumer and member engagement strategy, sharing data-driven best practices, creating robust marketing plans, and executing multi-channel marketing campaigns
• Analyze all lead generation campaigns and identify opportunities for campaign optimization and areas in the pipeline requiring additional marketing support
• Work with internal and external shareholders across all Marketing and Sales support initiatives.
• Provide go-to-market planning support to ensure high-quality marketing materials are produced and leveraged in the launch and sales process
• Contribute to overall brand messaging and positioning
• Participate in the development of the overall marketing strategy for all marketing channels across all of eVisit.

Requirements

• This role requires excellent communication, a collaboration style that brings people together across multiple disciplines, and an ability to craft stories that inspire and motivate both our customers and the populations they serve
• 3-5 years of B2B marketing experience, preferably within a healthcare organization, Healthcare IT, or Marketing Agency supporting these industries.
• WordPress / WordPress Engine experience not required, but an added bonus
• Experience and comfort with marketing technologies (automation, tracking and analytics, etc.) Specifically Hubspot.

Benefits

• Competitive salary
• Great benefits package including medical, dental, vision, HSA & FSA plans
• 401(k)
• Generous PTO plan, plus 12 paid national holidays
• Fun, collaborative environment where the company is working to define the future of telemedicine
• Excellent opportunity for professional growth