Lead Generation Specialist

• Conducts research and mapping of the market to identify areas of growth and focus for the sales team;
  

• Builds and qualifies leads by verifying phone numbers, email addresses, and key contact person;
  

• Cultivates good relationships and follow-up activities with client prospects to move opportunities through the sales funnel;
  

• Organizes the results and hands over qualified leads to the sales team;
  

• Tracks and provides feedback on lead-sourcing activities; and
  

• Performs additional tasks or projects assigned by the CEO.  
  

• Build and maintain strong client relationships by understanding their business needs, providing exceptional customer service, and ensuring client satisfaction.
  

• Stay up-to-date with industry trends, market dynamics, and competitor activities to identify opportunities and threats. Utilize market research to develop data-driven strategies.
  

• Collaborate with the digital marketing team to create and execute effective online marketing campaigns, including SEO, social media marketing, content marketing, email marketing, and more.
  

• Develop and manage the sales and marketing budget, ensuring optimal allocation of resources to maximize ROI.
  

• Monitor and analyze sales and marketing performance metrics to assess the effectiveness of strategies and campaigns. Use data to make informed decisions and adjust strategies as needed.
  

• Prepare and deliver persuasive sales presentations to potential clients, showcasing our digital marketing services and demonstrating how they can benefit their businesses.
  

• Identify and cultivate leads through various channels, including cold calling, networking, referrals, and inbound marketing efforts.
  

• Negotiate contracts, pricing, and terms with clients to secure profitable deals while meeting their needs.
  

• Work closely with cross-functional teams, including operations, creative, and analytics, to ensure the successful execution of campaigns and projects.
  

• Ensure compliance with industry regulations, ethical standards, and company policies.
  

• Bachelor's degree in marketing, business, or a related field.
  

• Proven experience in sales and marketing roles, with a minimum of 3 years experience in Lead Generation, Cold Calling, and Client Prospecting.
  

• Strong understanding of digital marketing concepts and technologies.
  

• Excellent communication and presentation skills.
  

• Ability to analyze data, identify trends, and make data-driven decisions.
  

• Proficiency in CRM software and marketing automation tools.
  

• Exceptional leadership and team management skills.
  

• Results-oriented mindset with a track record of meeting or exceeding sales targets.
  

• Strategic thinker with the ability to develop and execute marketing plans.
  

• Strong negotiation and interpersonal skills.
  

• Creative problem solver with a customer-centric approach.
  

• Adaptable and able to thrive in a fast-paced, dynamic environment.
  

Benefits

Serving A Mission Greater Than Us

Like many successful companies, we at Phoenix Support Services believe in giving back to the community. The organization started when the CEO met her wife, who graduated from the Sisters of Mary School, and if it weren't for her attending the school, they would not have met.

To learn more about what we do and how to donate, please follow the below links: