Junior Influencer Marketing Specialist at BetterMe

ABOUT US:

BetterMe is a health & wellness platform providing a tailored holistic approach to well-being. Since 2017, we have been on a mission to create a healthier world for everyone, regardless of age, sex, physical ability, or background.

Our goal is to make a healthy lifestyle accessible to everyone so they can achieve long-term health benefits.

As a part of Influencer Marketing team, you will involve external influencers & UGC creators to produce top content about our BetterMe Store, an athleisure brand. The ideal candidate will have a background in Influencer marketing, SMM, particularly in the athleisure sector, and a passion for staying ahead of the latest fashion trends.

YOUR IMPACT:

• Find and involve external UGC creators (Influencers, Bloggers, etc.) to create content for social media campaigns: communicate and manage them on a daily basis;
• Prepare UGC briefs and moodboards to manage all activities around the UGC creation process, promoting BetterMe Store goods on various platforms (TikTok & Instagram are a priority);
• Analyze the effectiveness of UGC content and initiate improvements based on a data-driven approach;
• Utilize UGC and community challenges to drive engagement and growth;
• Monitor the best market trends and practices within the field: bring new ideas constantly.

ABOUT YOU:

• 1+ year of work experience in a similar position: UGC, storytelling expertise, influencer marketing (the USA market will be a plus);
• Ability to create scripts and briefs for UGC;
• Knowledge of how to create catchy ad concepts (hooks & CTAs) that are oriented to a target audience;
• Basic knowledge of performance marketing metrics (will be a plus);
• You can tell a lot and coach us regarding social media trends, tricks, and tips, within the field — you’re really curious about what you do;
• Success cases with Instagram & TikTok influencers will be an advantage;
• Great communication and management skills;
• Fluent English.

Our mission is creating happiness within since we believe that having your mind and body in complete harmony is key for overall health and quality of life. We plan to capture the growth of the Global Health Market, and our ideal candidate will focus on building the largest healthtech company in the world. 💪

The success of the product became possible through the hard work and dedication of 400+ talented and forward-thinking employees who are true experts in their field. We're one of the biggest partners of Facebook, Google, Snapchat & Twitter within the CEE region.🌎

Our company is built on the ability to find the best people and provide them with everything needed to stay focused on what’s important to make our users even healthier, sportier, happier and better! We create a business environment that brings up best in everyone. We have no bureaucracy, and we give our colleagues complete freedom to make decisions and achieve brilliant results.🚀

Find more about us on social media platforms: Instagram, LinkedIn.