Offer summary
Qualifications:
Experience in digital marketing tools like ActiveCampaign, Google Analytics, Zapier, and/or Make, Analytical skills to interpret data and optimize strategies, Knowledge of web design and user experience (UX), English proficiency at B1 level.
Key responsabilities:
- Analyze audience and create segments in ActiveCampaign
- Design conversion funnels and develop personalized content
- Automate email marketing
- Conduct A/B tests on campaigns to optimize conversion rates
- Integrate tools, monitor data, and analyze reports