Digital Marketing Manager

• Research, plan, execute, and manage the company's digital marketing campaigns, including web, search engine optimization and marketing, social media, and display advertising
• Develop audit-based proposals and execute SEO/SEM campaigns to increase brand awareness, drive traffic, and generate leads
• Create dashboards, data visualizations, campaign, and website performance reports, and data-based insights and recommendations
• Measuring, analyzing, and reporting on the performance of marketing campaigns and identifying areas for improvement
• Design, built, and manage the company's online presence, including the website and other online platforms
• Create tailored-fit proposals and recommendations for prospective clients and existing projects
• Conduct technical web audit, keyword research, and competitor analysis
• Ensure all online content is up-to-date and aligns with the company's brand guidelines
• Manage the company's branding and produce creative assets such as graphics and visual materials for video production
• Understand various digital marketing tools and strategies
• Communicate effectively across different departments and manage projects effectively
• Manage a team of search engine optimization specialists, web designers, developers, and copywriters
• Get involved in planning, promotion, and announcement of corporate events
• Other tasks/functions that may be assigned by the Company as per business requirement

Requirements:

• Bachelor's degree holder in Advertising, Communications, Journalism, English, or a related field
• Proven working experience in digital marketing, advertising, research, and design field
• Solid knowledge of website analytics and ad-serving tools
• Experience with A/B testing and other multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Deep knowledge of trends and innovations in the digital agency field
• The ability to work independently and manage multiple projects simultaneously