Marketing Technical Developer

Job Summary:

A Martech Developer, short for Marketing Technology Developer, plays a crucial role in bridging the gap between marketing and technology by designing, developing, and maintaining marketing technology solutions and platforms. This role is responsible for creating and optimizing tools, applications, and integrations that empower marketing teams to reach their goals effectively and efficiently. 

Essential Functions and Responsibilities:

• Implement analytics tagging solutions using JavaScript to capture and report online visitor behavior and interactions into various web analytic platforms

• Manage analytic tags via an online web tag platform such as Google Tag Manager

• Develop JavaScript functions based on what needs to be accomplished

• Collaborate with developers, internal stakeholders, and business users to ensure analytics and measurement best practices are followed

• Develop frontend HTML/CSS/JS code for websites and emails based either on existing code or provided design (code only, no design skills required)

• Create and maintain customer-facing documentation related to data layers and tagging implementation requirements

• Create and maintain data visualizations and reports as needed to support analytics solutions for clients

• Provide SQL analysis and data integration across multiple platforms for business intelligence and enhanced martech/data services

• Use low-code integration platform as a service (iPaaS) solutions, such as Workato or Adobe Workfront Fusion, to support client integration and technical needs.

Qualifications:

• Bachelor's degree in Computer Science or similar certification
• 2+ years of digital analytics implementation experience
• 2+ years of HTML, CSS, and JavaScript experience
• 1 year+ of SQL-based or NoSQL-based database experience
• 1 year+ of server-side programming experience in languages such as PHP, Python, NodeJS, or Java
• Confidently able to read, write, and troubleshoot JavaScript code in browser/client-side environments
• QA/Validation of code and tagging activities in pre-production and live environments
• Experience working with tag management platforms and data layers
• Basic knowledge of demand generation, customer engagement, digital marketing, and communications strategies and tactics
• Ability to manage expectations and meet deadlines based on project requirements
• Confidence in discussing and documenting technical matters
• Exceptional oral and written communication skills
• Fluent in English
• Organized, with a demonstrable history of attention to detail to ensure work is performed accurately, completely and meets or exceeds the clients expectations
• Industrious, motivated, resourceful, and creative, with an ability to synthesize information quickly
• Quick learner who goes the extra mile to meet or exceed internal professional development requirements

The following items are a plus:

• Experience implementing and using multiple tag management systems, such as Tealium or Adobe Launch
• Experience implementing and analyzing iOS and Android applications using Firebase
• Advanced knowledge in Adobe Analytics and/or Google Analytics
• Experience in using iPaaS/low code solutions such as Workato
• Experience with Adobe Workfront or Adobe Workfront Fusion
• Basic Linux command-line experience
• Salesforce experience (especially in Salesforce development)
• Marketo, Eloqua, or other relevant marketing automation platform experience

For interested applicants, you may apply directly through this link:
https://www.careers-page.com/o...