VP, Retail Analytics, North America

Let’s be unstoppable together!

Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com. **

Overview of the role:**

This role will lead the Retail Commercial Analytics Team in NA. The team’s core objective is to generate revenue for Circana through selling analytics solutions to retailers across the region. The team works with retailers to help them make better data-led business decisions across key areas of their business, such as price, promotions and assortment using a blend of Circana’s custom and AlwaysOn Analytics solutions with EPOS and Loyalty data. This role will lead a dedicated team of 9 Analytical Consultants and be responsible for Go To Market strategy, sales, scoping and supporting delivery for retail clients across NA. Circana operates a matrix structure, this role will collaborate with Retail Commercial Teams to identify new business opportunities with retailers and also collaborate with Technology and Product Teams to ensure that we are influencing the analytics solutions roadmap in the best way to continue to develop compelling value add solutions for retail clients. **

Main role responsibilities:**

Business Development:

• Set department strategy, goals and objectives
• Developing Analytics new business by designing and proposing new approaches & ways of working and identifying opportunities within core client base and new client verticals
• Developing solution portfolio across EPOS and Loyalty data, including all retailer types (CPG & GM)

Account and Project Management:

• Strong communication skills; being seen as knowledgeable of CPG/ GM, retail and analytics sector
• Taking responsibility for own accounts and ensuring quality delivery of programs by team and near shore modelling team
• Owning NA Retail Analytics P&L and revenue reporting / tracking
• To be responsible for supporting team in scoping, managing and implementing analyses to address clients’ business issues
• Ability to drive senior level engagement and be confident presenting to top level management
• Working across all retailers (CPG and General Merchandise) with the on-site teams to pro-actively approach retailers with proposed solutions or answering RFPs, including analytics RFPs and wider pitches where analytics solutions are included

Internal Management and Coaching:

• Working with the Commercial Directors and retail teams to ensure that effective internal standard processes, training, and processes are followed
• Providing support and coaching with Retail Client Service teams on Circana processes & methodologies, products & services
• Working closely with Retail Client Service team to share updates and solutions

Functional Expertise And Experience

• Solid, relevant market research and CPG industry experience
• Previous experience having worked within an agency / consultancy specializing in analytics is highly desirable for this role.
• Experience working across retail, CPG
• Experience and expertise in functional areas such as price elasticity, promotional effectiveness & assortment/space optimization.
• Track record of designing client led solutions to solve complex business issues.
• Previous international leadership experience
• Proven track record of growing business in analytics and Insight
• Expertise on using loyalty/customer/transactional data at a granular level to derive insight
• Understanding of targeted marketing for retailers from both retail and commercial point of view
• A proven track record of interpreting data, developing meaningful insights and providing value added recommendations with excellent communication/ presentation and interpersonal skills
• Good understanding of CPG industry and trends: client business and needs, market trends and other areas of the business, may be a subject matter expert in media /Price/Promotion practices within CPG
• or related industries
• Candidates must have experience of working in data-insight based consultancy roles, statistical background is desirable, but not essential
• Understanding of programming and Big Data analysis techniques. An understanding of Machine Learning and AI would be desirable, but not essential.

Management Skills

• Strong planning and organizational skills, managing complex client requirements, multiple projects and local and offshore teams
• Ability to make sound decisions and resolve problems in a highly client-focused fashion
• Decisive, able to cut through complexity to move things forward, able to manage uncertainty
• A strong team player with the ability to promote and foster strong working relationships across a team and other departments
• Self-motivated, accountable and committed

Customer Focus

• Articulate, persuasive with excellent communication skills
• Demonstrates confidence, relates well to multiple levels of staff from a variety of disciplines
• Recognizes and proactively communicates potential issues, taking ownership for resolution and/or escalating as appropriate.
• An enthusiast with a genuine passion for the client agenda.
• A self-starter with the ability to self-learn, be pro-active and at driving client relationships through meaningful story telling.

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions
• Seek Clarity: Embracing complexity to create clarity and inspire action
• Own the Outcome: Being accountable for decisions and taking ownership of our choices
• Center on the Client: Relentlessly adding value for our customers
• Be a Challenger: Never complacent, always striving for continuous improvement
• Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity
• Commit to each other: Contributing to making Circana a great place to work for everyone

Location

This position can be located in the following area(s):Remote

_The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.

_ _The salary range for this role is $210,000.00 $250,000.00.

_ _This job is also eligible for bonus pay.

_ _We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

_ _You can apply for this role through our career website.

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