Media & Analytics Delivery Summer Associate - Summer 2024

Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. **

Summer Associate Experience**

Circana offers a full summer program to ensure ALL our associates gain…

• Knowledge about the industry we exist in and the clients we serve;
• Experience working on active projects that have actual impact on our business;
• Training on technical tools and behavioral skills that are critical to an employee’s success;
• Networking and mentorship opportunities that can create personal connections lasting far beyond the summer.

The Summer Associates’ role with Analytics & Delivery - Potential

The Analytics & Delivery team is a trusted business partner regarded as data experts, able to translate data into actionable insights to drive Circana’s clients’ business performance. A Summer Associate will support one of the following teams:

• Audience Desk – responsible for building and distributing audiences based on past purchase data. Using Circana-specific tools and working with multiple teams (including offshore, commercial, and product), the AD works to provide agency partners & clients with segments of buyers (measured as households) that are then used for various media campaigns.
• Media Lift– analyzes media campaigns run by advertisers and retailers by linking exposure data to data from retailer loyalty card databases to determine if the media that was delivered to a household drove an increase in purchasing.
• Marketing Mix– uses data modeling to help clients evaluate and optimize the performance of their marketing efforts as they relate to product sales and return on investment
• Strategic Analytics – leverages Circana data and solutions to deliver data on trade marketing, pricing, promotion and other analytic techniques to drive actionable insights for clients.

Key Qualifications:

• Pursuing a Bachelor’s Degree required in Marketing, Business, or related field with a quantitative component expecting to graduate between December 2024 and June 2025.
• Experience in or knowledge of the Retail or CPG industry preferred (e.g., School projects, case study, or relevant work experience).
• Academic knowledge/coursework in finance, economics, statistics, marketing or marketing analytics, data visualization, and/or logic is preferred
• Strong intellectual curiosity and critical thinking ability, relentless attention to detail, strong written/verbal communication, ability to work collaboratively on a team, etc.
• Proficient in Excel and PowerPoint as well as experience with data visualization tools (e.g., Power BI, Tableau, Qlik Sense, etc.)
• Technology aptitude and willingness to learn and work on new solutions and platforms
• Creative problem solving skills, ability to frame a business problem, design and execute an analysis plan, and understand and synthesize data findings into business insights and translate into creative data visualizations

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $20 - $25 per hour. You can apply for this role through our career website .