Email Marketing Coordinator

GrowthAssistant is seeking a dynamic and detail-oriented Email Marketing Coordinator. This role involves managing and ensuring the quality of multiple digital marketing campaigns using various project management tools and CRM systems. The candidate will conduct thorough Quality Assurance reviews, prepare and execute CRM campaign tactics, and collaborate closely with cross-functional teams to ensure strategic alignment and deliverability. Daily tasks include reviewing workload, maintaining campaign documentation, and addressing any SLA violations or QA misses.

Growth Assistant benefits include:
🏠 Work-from-home setup
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities

The schedule: 9:00 AM to 5:00 PM EST

Core Tasks:

• Create and set up campaigns in Klaviyo or Mailchimp, including HTML builds, asset setup, and audience segmentation and targeting.
• Manage hands-on day-to-day operations for email marketing campaigns.
• Conduct testing and Quality Assurance (QA) on campaigns before launch, ensuring accurate tracking and cross-device/browser rendering.
• Provide ad hoc support for push, in-app, and other lifecycle marketing campaigns.
• Ensure smooth execution and timely delivery of email marketing efforts across platforms.

Must-Have:

• Experience with Klaviyo, Mailchimp, or similar platforms for email marketing.
• Proficiency in HTML/CSS and Liquid for building and editing emails.
• Basic understanding of audience segmentation and targeting for marketing campaigns.
• Strong analytical skills and attention to detail.
• Ability to work in the Eastern Standard Time (EST) zone.

Nice-to-Have:

• Familiarity with Slack or Gmail for internal comms