👋 Who are we?
Nordhealth’s mission is to build software that improves the daily lives of healthcare professionals. We build software that empowers veterinary and therapy professionals to provide the best possible care experiences to their patients. Our products are used daily by over 50,000 professionals in clinics and hospitals across 30+ countries. We excel with 20+ years of experience in healthcare and veterinary software.
We understand that talent comes from everywhere and anywhere. The greater our diversity, the better the products we deliver. That’s why we are a remote-first company, headquartered in Helsinki, Finland, with all 400+ employees working either remotely or from collaboration hubs. While our market presence is currently strongest in the Nordics, our customer base is rapidly growing in our other markets too, especially in Europe and North America (more at our website nordhealth.com.)
About the role
We are here to create great healthcare products. That’s at our very core, but it’s the people who make companies great, not the other way around. We spend more time with our co-workers than anyone else in our lives. Being part of an exceptional team is not only important for your personal mindfulness but key for your professional progression.
We’re now looking for a Product Marketing Manager to support our growth and join our Therapy team!
The Product Marketing Manager is a strategic key role and will be responsible for telling our product story to the market, being overall responsible for all product marketing efforts for Therapy globally. This role will position and differentiate our products, defining the value propositions and ICPs as well as being the expert on the competitive landscape.
Together with local and specialized marketing managers this role will shape the GTM strategies but also oversee product features launches as well as pricing and packaging initiatives. The ideal candidate will have experience working closely with marketing, product, and sales teams to build successful campaigns as well as launching tailored product solutions across different strategic partners.
The position reports into the VP of Marketing, is a full-time permanent position, and is fully remote. 🚀
Your key responsibilities include:
Position and differentiate our products, defining the value propositions and ICP’s
Being expert on the competitive landscape in our core markets.
Owning the GTM Strategy but execution and measurement in cooperation with local and specialized marketing managers
Making sure our pricing and packaging are relevant and compelling
Owning processes to communicate product features and launches to both internal teams and external customers and prospects.
Build compelling sales assets and enablement tools for use globally
Partner closely with the Product and Sales teams to shape the product roadmap and serving as the bridge between technical functionality and customer value proposition
Collaborate with both demand generation and the marketing managers to develop multi channel campaigns that increase activation and retention in core markets
Make strategic partnership recommendations and launch tailored solutions with important partners
What will help you to be successful in this role?
Ideally, you have already gained some experience from working in a fast growing, global SaaS company.
In addition, our humble wishlist includes:
Bachelor’s degree in marketing, communications or business administration
7+ years experience in product marketing
Experience developing content and customer communications in SaaS B2B products
Strong analytical, critical, and creative-thinking skills
Strong attention to detail with a bias towards execution and productivity (this is both a strategic and tactical role)
Excellent communication and project management skills - you will own complex launches and partnership initiatives that require working with a diverse set of stakeholders
Proven track record of success setting and achieving ambitious goals
Fluent in written and spoken English
What’s in it for you?
At Nordhealth, we do things a little bit differently. We value continuous improvement, diverse teams and autonomy which drive our collaboration. Our global healthcare domain is rapidly developing and we are seeking colleagues who enjoy working in this type of environment. 🌎
In addition, we offer:
Talented and engaged teammates from around the world
Personal and professional growth opportunities
Learning platforms and training for all our employees
Remote work from anywhere in the world
Flexible working hours
Internet and phone bills covered
Stipend to set up your home office
Fully paid health insurance, vision, and dental
Company trip to meet your fellow employees from around the world face-to-face
If you enjoy working in a fast-growing and international environment with the possibility to make an impact, this might be the perfect job for you. Apply now! We'll fill the position as soon as we find the right person.