Digital Marketing Manager

Description

Zero Networks, a cutting-edge identity and network security solutions provider, is at an exciting time in its history and is growing fast! We are looking for an experienced B2B Digital Marketing Manager to drive growth through strategic campaigns, digital engagement, and innovative content strategies. This role requires a builder and optimizer of all things digital – from high-converting landing pages to social posts & graphics that drive engagement, to full cycle webinar programs.

If you are a passionate marketing professional with a penchant for digital marketing, we invite you to join our team. Together, we can shape the future of identity and network security.

Responsibilities

Digital Advertising: Optimize paid campaigns (PPC, display ads) for lead generation and ROI.

o Support management of our paid media agency to execute and optimize advertising across a variety of ad networks.

· Webinars & Virtual Events: Plan, promote, and execute webinars to engage new prospects and accelerate existing leads down the marketing funnel.

· Email Marketing: Design and execute email campaigns to drive conversions, nurture leads, and improve retention.

o Full lifecycle email marketing (copy and html) for both sales outreach, and marketing nurture and promotions.

· Social Media Marketing: Develop and implement both paid and organic strategies across LinkedIn, Twitter, and other platforms to boost engagement and brand visibility.

o Aid in the production of compelling, multi-channel digital content that aligns with brand messaging and goals.

o Leverage analytics tools to monitor and report on campaign performance, refining strategies as needed.

o Collaborate with sales and product teams to align marketing initiatives with business objectives.

Requirements

· 5 years of digital marketing experience, preferably in B2B cybersecurity.

· Proven expertise in webinars, email campaigns, social media, and digital ads.

· Strong proficiency in marketing platforms like HubSpot, Google Ads, and analytics tools.

· Excellent project management and communication skills.

· Passion for technology, cybersecurity, and innovation.

Perks:

· Competitive salary and benefits package.

· Flexible, hybrid work options.

· A chance to make a tangible impact in cybersecurity.